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	<title>Matrix Meridian Corporation</title>
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	<link>http://www.matrixmeridian.com</link>
	<description>Research &#124; Strategy &#124; Implementation &#124; Compliance</description>
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		<title>Campaign Gears: Presentation at the CLC Political Action Conference</title>
		<link>http://www.matrixmeridian.com/campaign-gears-presentation-at-the-clc-political-conference/</link>
		<comments>http://www.matrixmeridian.com/campaign-gears-presentation-at-the-clc-political-conference/#comments</comments>
		<pubDate>Sun, 24 Mar 2013 22:11:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Gears]]></category>
		<category><![CDATA[Presentations]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=842</guid>
		<description><![CDATA[<p>Check out our <a title="Campaign Gears" href="http://campaigngears.com" target="_blank">Campaign Gears</a> project&#8217;s Ethan Clarke&#8217;s presentation at the <a title="Canadian Labour Congress" href="http://www.canadianlabour.ca/" target="_blank">Canadian Labour Congress&#8217;</a> <a title="CLC Political Action Conference" href="http://www.canadianlabour.ca/news-room/events/political-action-conference" target="_blank">Political Action Conference</a> today. It was presented in conjunction with Joel Duffy from the Ontario Federation of Labour.</p> <p><a title="Becoming an Online Organizer" href="http://www.campaigngears.com/solidaritweet1" target="_blank">Part 1: [...]]]></description>
				<content:encoded><![CDATA[<p>Check out our <a title="Campaign Gears" href="http://campaigngears.com" target="_blank">Campaign Gears</a> project&#8217;s Ethan Clarke&#8217;s presentation at the <a title="Canadian Labour Congress" href="http://www.canadianlabour.ca/" target="_blank">Canadian Labour Congress&#8217;</a> <a title="CLC Political Action Conference" href="http://www.canadianlabour.ca/news-room/events/political-action-conference" target="_blank">Political Action Conference</a> today. It was presented in conjunction with Joel Duffy from the Ontario Federation of Labour.</p>
<p><a title="Becoming an Online Organizer" href="http://www.campaigngears.com/solidaritweet1" target="_blank">Part 1: Becoming an Online Organizer</a><br />
<a title="Tweeting the Revolution Presentation" href="http://www.campaigngears.com/solidaritweet2" target="_blank">Part 2: Tweeting the Revolution</a></p>
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		<title>High Scalability &#8211; Tumblr Architecture &#8211; 15 Billion Page Views a Month and Harder to Scale than Twitter</title>
		<link>http://www.matrixmeridian.com/high-scalability-tumblr-architecture/</link>
		<comments>http://www.matrixmeridian.com/high-scalability-tumblr-architecture/#comments</comments>
		<pubDate>Tue, 14 Feb 2012 14:31:55 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Lessons Learned]]></category>
		<category><![CDATA[Tech Talk]]></category>
		<category><![CDATA[Web Applications]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=578</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2012/02/high-scalability-tumblr-architecture/tumblr/" rel="attachment wp-att-581"></a></p> <p>This is a good case study from <a href="http://highscalability.com/blog/2012/2/13/tumblr-architecture-15-billion-page-views-a-month-and-harder.html" target="_blank">High Scalability</a> on the operation of the microblogging site, Tumblr. The site is growing at 30% month over month and has about 500 million page views/day. This means storing around 1-3TB of data into Hadoop clusters daily!</p> <p>As you can imagine, with this [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2012/02/high-scalability-tumblr-architecture/tumblr/" rel="attachment wp-att-581"><img class="alignnone size-full wp-image-581" title="tumblr" src="http://www.matrixmeridian.com/wp-content/uploads/tumblr.jpeg" alt="" width="240" height="82" /></a></p>
<p>This is a good case study from <a href="http://highscalability.com/blog/2012/2/13/tumblr-architecture-15-billion-page-views-a-month-and-harder.html" target="_blank">High Scalability</a> on the operation of the microblogging site, Tumblr. The site is growing at 30% month over month and has about 500 million page views/day. This means storing around 1-3TB of data into Hadoop clusters daily!</p>
<p>As you can imagine, with this type of site, there were some growing pains. By all accounts, it is harder to scale than Twitter, yet the Tumblr equivalent of a <a href="http://en.wikipedia.org/wiki/File:Failwhale.png" target="_blank">Fail Whale</a> isn&#8217;t an internet meme. <img src='http://www.matrixmeridian.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  For us though, it is an informative look at their lessons learned while scaling.</p>
<p>Aside from the fascinating glimpse into the technical backend of the site, it provides some insight into the startup environment in NYC, and their hiring practices for new talent as well.</p>
<p>&nbsp;</p>
<p><a href="http://highscalability.com/blog/2012/2/13/tumblr-architecture-15-billion-page-views-a-month-and-harder.html">High Scalability &#8211; High Scalab</a><a href="http://highscalability.com/blog/2012/2/13/tumblr-architecture-15-billion-page-views-a-month-and-harder.html">ility &#8211; Tumblr Architecture &#8211; 15 Billion Page Views a Month and Harder to Scale than Twitter</a>.</p>
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		<title>Washington Post: Why Brainstorming Doesn&#8217;t work</title>
		<link>http://www.matrixmeridian.com/washington-post-why-brainstorming-doesnt-work/</link>
		<comments>http://www.matrixmeridian.com/washington-post-why-brainstorming-doesnt-work/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 16:30:45 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=558</guid>
		<description><![CDATA[<p>Here&#8217;s an interesting article in the <a title="Washington Post: Why Brainstorming Doesn't Work" href="http://www.washingtonpost.com/blogs/post-leadership/post/why-brainstorming-doesnt-work/2011/04/01/gIQAock7cM_blog.html" target="_blank">Washington Pos</a>t about why brain storming doesn&#8217;t work.</p> <p>Evidence has <a href="http://www.jstor.org/pss/2390603" target="_blank">long shown</a> that getting a group of people to think individually about solutions, and then combining their ideas, can be more productive than getting them to think as a group. [...]]]></description>
				<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-559" title="2177716513_8732301485" src="http://www.matrixmeridian.com/wp-content/uploads/2177716513_8732301485-300x199.jpg" alt="" width="300" height="199" />Here&#8217;s an interesting article in the <a title="Washington Post: Why Brainstorming Doesn't Work" href="http://www.washingtonpost.com/blogs/post-leadership/post/why-brainstorming-doesnt-work/2011/04/01/gIQAock7cM_blog.html" target="_blank">Washington Pos</a>t about why brain storming doesn&#8217;t work.</p>
<blockquote><p>Evidence has <a href="http://www.jstor.org/pss/2390603" target="_blank">long shown</a> that getting a group of people to think individually about solutions, and then combining their ideas, can be more productive than getting them to think as a group. Some people are afraid of introducing radical ideas in front of a group and don’t speak up; in other cases, the group is either too small or too big to be effective.</p>
<p>&#8230;</p>
<p>Kohn and Smith believed the cause might be due to “cognitive fixation,” or the concept that, when exposed to group members’ ideas, people focused on those and blocked other types of ideas from taking hold.</p>
<p>&nbsp;</p></blockquote>
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		<title>Is the Life You&#8217;re Living Worth the Price You&#8217;re Paying to Live It? &#8211; Tony Schwartz &#8211; Harvard Business Review</title>
		<link>http://www.matrixmeridian.com/is-the-life-youre-living-worth-the-price-youre-paying-to-live-it-tony-schwartz-harvard-business-review/</link>
		<comments>http://www.matrixmeridian.com/is-the-life-youre-living-worth-the-price-youre-paying-to-live-it-tony-schwartz-harvard-business-review/#comments</comments>
		<pubDate>Wed, 06 Jul 2011 20:55:20 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Life]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=474</guid>
		<description><![CDATA[<p></p> <p>&#8220;Facing ever more demand, complexity and uncertainty, our initial response is to push ourselves harder and more relentlessly, without taking account of the costs we&#8217;re incurring.&#8221;</p> <p>&#160;</p> <p>&#160;</p> <p>&#160;</p> <p>The antidote?</p> Get enough sleep &#8212; all but a tiny percentage of us require at least 7-8 hours a night to feel fully rested. Take [...]]]></description>
				<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-476" title="Thinking" src="http://www.matrixmeridian.com/wp-content/uploads/4695658106_042a83f4f4_z-300x199.jpg" alt="" width="300" height="199" /></p>
<blockquote><p>&#8220;Facing ever more demand, complexity and uncertainty, our initial  response is to push ourselves harder and more relentlessly, without  taking account of the costs we&#8217;re incurring.&#8221;</p></blockquote>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>The antidote?</p>
<ol>
<li>Get enough sleep &#8212; all but a tiny percentage of us require at least 7-8 hours a night to feel fully rested.</li>
<li>Take &#8220;renewal breaks&#8221; at least ever 90 minutes during the day.  Supposedly even breathing deeply for a minute a day can completely clear the body of cortisol.</li>
<li>Do streneous exercise to push our heart rates into the aerobic and anaerobic zones at least 4x a week, for at least 20 minutes at a time.  Also train with weights at least twice a week.</li>
<li>Just get up and walk around.  Studies show that sitting is REALLY bad for you.</li>
<li>Emotionally, we need to feel safe, secure, and valued. Spend time moving between valuing, appreciation and taking care of others and taking care of ourselves. We need to regularly refuel ourselves with positive emotions just as much as we need to renew ourselves physically.</li>
</ol>
<p>&nbsp;</p>
<p><a href="http://blogs.hbr.org/schwartz/2011/07/is-the-life-youre-living-worth.html">Is the Life You&#8217;re Living Worth the Price You&#8217;re Paying to Live It? &#8211; Tony Schwartz &#8211; Harvard Business Review</a>.</p>
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		<title>Goo.gl’s Awesome Easter Egg To Instantly Turn Any Link Into A QR Code</title>
		<link>http://www.matrixmeridian.com/goo-gl%e2%80%99s-awesome-easter-egg-to-instantly-turn-any-link-into-a-qr-code/</link>
		<comments>http://www.matrixmeridian.com/goo-gl%e2%80%99s-awesome-easter-egg-to-instantly-turn-any-link-into-a-qr-code/#comments</comments>
		<pubDate>Fri, 01 Oct 2010 02:37:18 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[What is...]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=463</guid>
		<description><![CDATA[<p style="text-align: center;"><a href="http://techcrunch.com/2010/09/30/googl-easter-egg/?ref=nf"></a></p> <p>Earlier today, Google formally released Goo.gl, their URL-shortener, to the public. They’re calling it the “stablest, most secure, and fastest URL shortener on the web.” But it also may be the coolest thanks to an easter egg.As Google’s Matt Cutts’ just tweeted out, if you simply add “.qr” to the end [...]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://techcrunch.com/2010/09/30/googl-easter-egg/?ref=nf"><img src='http://www.matrixmeridian.com/wp-content/uploads/chart-1.png' alt='' /></a></p>
<p>Earlier today, Google formally released Goo.gl, their URL-shortener, to the public. They’re calling it the “stablest, most secure, and fastest URL shortener on the web.” But it also may be the coolest thanks to an easter egg.As Google’s Matt Cutts’ just tweeted out, if you simply add “.qr” to the end of any goo.gl URL, it will create a QR code. Scanning this with any QR code reader will take you to the URL.So, for example, this URL: goo.gl/umo0, is the shortened link for this post. If I make it: goo.gl/umo0.qr, I’ll get the image above.This functionality actually isn’t entirely new — but previously it was way too hard to use goo.gl it was limited to a few Google products. Now that more people will likely be using goo.gl, this is very useful and worth pointing out again.These QR codes are great for mobile use, and Google in particular has been using them a lot for things such as easy installation of Android apps.</p>
<p>via <a href="http://techcrunch.com/2010/09/30/googl-easter-egg/?ref=nf">Goo.gl’s Awesome Easter Egg To Instantly Turn Any Link Into A QR Code</a>.</p>
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		<title>My Life As A CEO (And VC): Chief Psychologist</title>
		<link>http://www.matrixmeridian.com/my-life-as-a-ceo-and-vc-chief-psychologist/</link>
		<comments>http://www.matrixmeridian.com/my-life-as-a-ceo-and-vc-chief-psychologist/#comments</comments>
		<pubDate>Wed, 08 Sep 2010 04:11:21 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[VC]]></category>
		<category><![CDATA[What is...]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=455</guid>
		<description><![CDATA[<p style="text-align: center;"><a href="http://techcrunch.com/2010/09/06/my-life-as-a-ceo/"></a></p> <p>After reading Fred Wilson&#8217;s post about what a CEO does, I find Mark Suster&#8217;s guest post on TechCrunch.</p> <p>I’ve had a post in my head for months – maybe longer – about the role of a CEO. My primary role was “chief psychologist” and as I’ve learned over the past few [...]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://techcrunch.com/2010/09/06/my-life-as-a-ceo/"><img src='http://www.matrixmeridian.com/wp-content/uploads/screen-shot-2010-09-06-at-9-18-58-pm.png' alt='' /></a></p>
<p>After reading Fred Wilson&#8217;s post about what a CEO does, I find Mark Suster&#8217;s guest post on TechCrunch.</p>
<blockquote><p>I’ve had a post in my head for months – maybe longer – about the role  of a CEO.   My primary role was “chief psychologist” and as I’ve  learned over the past few years the same has been true as a VC.  Both  are basically people businesses.</p>
<p><a href="http://www.bothsidesofthetable.com/wp-content/uploads/2010/09/chief-psychologist.jpg"> </a></p>
<p>I finally got around to writing it having read Fred Wilson’s post <a href="http://www.avc.com/a_vc/2010/08/what-a-ceo-does.html">about what a CEO does<img id="snap_com_shot_link_icon" class="snap_preview_icon" style="margin: 0pt ! important; max-height: 2000px; max-width: 2000px; min-width: 0px; min-height: 0px; padding: 1px 0pt 0pt; border: 0pt none; font-style: normal; font-weight: normal; font-family: &quot;trebuchet ms&quot;,arial,helvetica,sans-serif; float: none; position: static; left: auto; top: auto; line-height: normal; background-image: url(http://i.ixnp.com/images/v6.43/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" src="http://i.ixnp.com/images/v6.43/t.gif" alt="" /></a>.  He says it basically comes down to three key functions:</p>
<ul>
<li><em>Sets the overall vision and strategy of the company and communicates it to all stakeholders</em></li>
<li><em>Recruits, hires, and retains the very best talent for the company.</em></li>
<li><em>Makes sure there is always enough cash in the bank.</em></li>
</ul>
<p>Matt Blumberg, who runs one of Fred’s portfolio companies, Return Path, <a href="http://www.onlyonceblog.com/">follows up with an additional three<img id="snap_com_shot_link_icon" class="snap_preview_icon" style="margin: 0pt ! important; max-height: 2000px; max-width: 2000px; min-width: 0px; min-height: 0px; padding: 1px 0pt 0pt; border: 0pt none; font-style: normal; font-weight: normal; font-family: &quot;trebuchet ms&quot;,arial,helvetica,sans-serif; float: none; position: static; left: auto; top: auto; line-height: normal; background-image: url(http://i.ixnp.com/images/v6.43/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" src="http://i.ixnp.com/images/v6.43/t.gif" alt="" /></a>:</p>
<ul>
<li><em>Don’t be a bottleneck (make sure you aren’t holding up people’s work)</em></li>
<li><em>Run great meetings (don’t be a productivity drain on the company)</em></li>
<li><em>Stay fresh (be mentally and physically fit &amp; attuned to what is going on in the world)</em></li>
</ul>
<p>And I’d add to the world of “lists of three” the old adage that many VCs quote about boards having only three roles:</p>
<ul>
<li>Raising money</li>
<li>Selling the company</li>
<li>Hiring &amp; Firing the CEO</li>
</ul>
<p>These are good starting points and one day I’d like to elaborate more  on the topic of running a company and as only I can do I will take  these short lists and make them much longer <img src='http://www.matrixmeridian.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>But today I’m going to do the opposite.  I’d like to boil down the role to just one critical function: chief psychologist.</p>
<p><strong>1. Psychologist as the CEO of Employees</strong> –    Everybody wants to work somewhere “that is not political” but that place  only exists in a mythical utopian island.  Even three person  organizations are political.  Not when you first start but if you’ve  been at it for 2 years or more you’ll know what I mean.</p>
<p>Almost by definition to be a great leader you need to be an effective  psychologist.  If you want to grow you, as Fred’s post points out, need  to be able to attract &amp; retain the very best talent.  Some  entrepreneurs make the mistake of never devolving power.  They are  control freaks and have to own all of the decisions.  This breaks Matt’s  rule about not being a bottleneck.  This is the failure of many  early-stage companies when they try to scale.</p>
<p>And the opposite is also true.  Leaders who trust people too easily and <a href="http://www.bothsidesofthetable.com/2010/01/26/what-makes-an-entrepreneur-711-detail-orientation/">get divorced from the details are almost always failures<img id="snap_com_shot_link_icon" class="snap_preview_icon" style="margin: 0pt ! important; max-height: 2000px; max-width: 2000px; min-width: 0px; min-height: 0px; padding: 1px 0pt 0pt; border: 0pt none; font-style: normal; font-weight: normal; font-family: &quot;trebuchet ms&quot;,arial,helvetica,sans-serif; float: none; position: static; left: auto; top: auto; line-height: normal; background-image: url(http://i.ixnp.com/images/v6.43/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" src="http://i.ixnp.com/images/v6.43/t.gif" alt="" /></a>.  It’s a paradox: control too much and you constrain growth, control too little and your quality lapses.</p>
<p>Anybody who has worked with me knows that I have these “control  freak” tendencies as I think many leaders do.  We want quality, we trust  our own instincts &amp; judgments and we think that many people don’t  live up to our standards.  But we know that ultimately being effective  is about finding those people that do.  It often takes a while of  experimentation and watching their results to start to trust them.  But  when they start to meet and exceed your expectations it’s magic.  You’re  suddenly free to focus your energies elsewhere.</p>
<p>Once you’ve been around for a few years, attracted some great people,  landed real, paying customers and raised venture capital you’ve likely  got a talented team around you.  Almost definitionally very talented  people will butt heads.  It’s your job to give people enough space to  flourish without conflict, resolve conflicts when they do occur,  encourage your team members to perform at their best and set the culture  by which they ultimately treat their colleagues and staff.</p>
<p>My first company was founded in Ireland, headquartered in England and  had country operations in the UK, France &amp; Germany.  Due to the  language and culture issues in Europe we opted for a country structure  with an MD in each country and local sales, marketing &amp; customers  support staff.  We obviously had the debate about whether these  functions could be centralized but either strategy has its trade-offs.</p>
<p>This is akin in the US to having sales staff in NY, SF &amp; LA with your HQ in one of these locations.</p>
<p>As each country grew it obviously vied for centralized resources:  finances (to fund people development &amp; marketing), technology  development (they wanted to show their largest customers that they were  willing to build in critical features or integrations required to win  big deals) and also they wanted my time – out in the field and with  their biggest customers.</p>
<p>As things got bigger we hired a head of European sales and a head of  European marketing.  In your case this might simply be a VP of Sales or  Customer Support for multiple locations.  Naturally the countries  reacted negatively to reporting to a centralized figure in the UK (and  of course to no longer reporting to the CEO).</p>
<p>I found that a lot of my time went into spending time with the  country MD’s to show them that they were still important to me and that I  was still willing to help with sales campaigns.  Equally I had to spend  time with the heads of sales &amp; marketing to keep them confident I  wasn’t going to undermine their authority in the country operations.</p>
<p>But it wasn’t just about company structures.  If one sales guy had a  banner year he wanted to know why the other sales guy wasn’t pulling his  weight.  He wanted more resources allocated to him and he would begin  wondering whether he might rise in the organization.  If any of you have  built larger organizations I’m sure these types of issues will  resonate.</p>
<p>Lots of requests for “just 20 minutes of my time.”</p>
<p>To try and overcome many of these issues we held all company meetings  twice / year where we paid for EVERY employee (executive assistants,  customer support staff, interns) in the company to come to a central  location for a day-and-a-half of team building &amp; fun.   Keeping  things together was a function of re-energizing everybody: reminding  them that they were important, reacquainting them with their colleagues  and making sure that they felt part of something bigger / more  important.</p>
<p>As virtually anybody in our company will tell you I was the last  person to leave almost all of these events.  Not because I had to prove I  was a party animal (although there was that) but mostly because I  wanted everybody to have their private 20 minutes to tell me what was  going on in their jobs, lives, careers.</p>
<p>I’m sure this mostly played the role of catharsis but I did remember  almost every individual story and in my own way would try to make things  just a little bit better in some small way over time.  It would  surprise anybody who has never been a CEO the specificity and sometimes  simplicity of the grievances:</p>
<ul>
<li>We haven’t gotten a new office printer in 3 years, I really can’t take it any more</li>
<li>Their office pays for their coffee and ours doesn’t.  It doesn’t seem fair</li>
<li>I don’t understand why she gets all of the best accounts.  How can I  hit my quota selling to Deutsche Bahn – their sales cycles are so slow!</li>
</ul>
<p>But this isn’t restricted to distributed teams, multi-country  environments or even large companies.  We faced it when we were small.</p>
<p>I had developers who thought that the chief architect was a  bottleneck – having to be involved in every decision.  Our most talented  developer wanted to move to the US for personal reasons.  We kept him  on a remote role – by far the best decision we could make.</p>
<p>The funny thing about a startup is that if you keep it together for  several years life happens along the way.  We went through marriages,  divorces, babies, deaths of close family members and even deeper issues  like alcoholism.   Along the way it was my job to play the role of  sympathetic counsel, mediator or bad guy depending on the situation.</p>
<p>It is such an under-discussed issue as we spend our time in startups  mostly talking about products, marketing and fund raising.  And business  schools seem to also over emphasize the quantitative skills over the  human ones.  I guess the latter is harder to teach but I believe a  bigger driver of success.</p>
<p>If you want to attract world class talent you have to be  inspirational, persuasive and persistent (the best people always have  other offers).  If you want to retain the best talent you have to be  able to devolve power, coach people for performance, resolve conflicts,  find ways to create growth opportunities, balance carrot / stick  motivational techniques, etc.</p>
<p>And if you want to really be an effectively leader you need to know  when &amp; how to get rid of under-performers or bad seeds.  One of the  most common “chief psychologist” asks of me as the CEO was to resolve an  inter-personal conflict with another employee.  You can’t fudge these  types of situations – you are often forced over time to pick sides.  And  I’ll tell anybody who asks (or doesn’t) that I’d rather hire somebody  with 90% of the skills and a great attitude than a bad seed with more  talent.</p>
<p><strong>2. Chief Psychologist As a VC</strong> – I am surprised by  the extent to which my role as a VC has continued this “chief  psychologist” trajectory.  I’ve often said that being a CEO is one of  the loneliest jobs that there is because you always feel the need to be  self-confident and make sure others don’t sense any self doubt.  You’d  love to tell your employees that you’re going through tough times /  decisions but you don’t want it to affect them.</p>
<p>You want to be able to tell your VCs that you’re nervous your market  will be limited but you’re worried that might affect your next funding  round (or your job!).</p>
<p>So you internalize much as a CEO, which is why <a href="http://www.ypo.org/">groups like YPO<img id="snap_com_shot_link_icon" class="snap_preview_icon" style="margin: 0pt ! important; max-height: 2000px; max-width: 2000px; min-width: 0px; min-height: 0px; padding: 1px 0pt 0pt; border: 0pt none; font-style: normal; font-weight: normal; font-family: &quot;trebuchet ms&quot;,arial,helvetica,sans-serif; float: none; position: static; left: auto; top: auto; line-height: normal; background-image: url(http://i.ixnp.com/images/v6.43/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" src="http://i.ixnp.com/images/v6.43/t.gif" alt="" /></a> are so important for super successful entrepreneurs.</p>
<p>As a VC you see the insides of companies rather than the companies  positive spin on TechCrunch.  I spoke to a VC recently who said, “if  only my company was going as well as the Wall Street Journal says they  are.”  That is not uncommon.</p>
<p>I have been involved as an investor in many CEO / founder disputes  including many that are not in my portfolio.  I’ve had to sit with  founders and talk to them about how we need to hire more senior staff as  the company is growing and that person is not necessarily able to fill  the new role we as a company need.  I’ve been involved in helping CEOs  who are having disputes with investors and want to figure out how to  resolve them.</p>
<p>I had one of these “chief psychologist” moments last week with one of  my favorite young entrepreneurs.  His firm hasn’t yet performed up to  the level at which he expected.  I opened up with a very blunt  conversation about self confidence, self doubt, family pressure, peer  pressure and the demands on a CEO.  I *think* he found the conversation  relieving and confirming.</p>
<p>I’m no savant for being able to know his issues of the mind – I’ve  been there.  Lived it.  And as a VC, mentor, angel investor and founder  of Launchpad LA I live it as a routine of my life.  I had the CEO of a  prominent site in 2006 come to me near tears about how she couldn’t take  the stress of running her company any more.  I helped keep her calm and  we focused on other possible outcomes (we eventually got the company  sold for more than $7 million and she owned half of it).</p>
<p>Another prominent CEO was on the verge of both company &amp; personal  bankruptcy when we had lunch.  He and his family had guaranteed a  personal loan on the company.</p>
<p>I think one of my most important roles a VC is that of chief  psychologist.  I know it doesn’t sound glamourous but since the  development of a company is such a roller coaster ride I believe that  the best VCs understand the need to help counsel people – to be their  best motivators.  Sometimes this is heat.  Sometimes this is light.  But  not paying attention to the human element in company performance is  being oblivious.</p></blockquote>
<p><a href="http://techcrunch.com/2010/09/06/my-life-as-a-ceo/">My Life As A CEO (And VC): Chief Psychologist</a>.</p>
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		<title>Seth Godin&#8217;s Simple five step plan for just about everyone and everything</title>
		<link>http://www.matrixmeridian.com/seth-godins-simple-five-step-plan-for-just-about-everyone-and-everything/</link>
		<comments>http://www.matrixmeridian.com/seth-godins-simple-five-step-plan-for-just-about-everyone-and-everything/#comments</comments>
		<pubDate>Wed, 26 May 2010 02:29:00 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Experts/Gurus]]></category>
		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=445</guid>
		<description><![CDATA[<p></a>The number of people you need to ask for permission keeps going down:</p> <p> 1. Go, make something happen.</p> <p>2. Do work you&#8217;re proud of.</p> <p>3. Treat people with respect.</p> <p>4. Make big promises and keep them.</p> <p>5. Ship it out the door. </p> <p>When in doubt, see #1. </p> <p>Seems simple and obvious right? [...]]]></description>
				<content:encoded><![CDATA[<p><img src="http://www.matrixmeridian.com/wp-content/uploads/head-clickme2.gif" alt="" title="head-clickme2" width="160" height="270" class="alignleft size-full wp-image-446" /></a>The number of people you need to ask for permission keeps going down:</p>
<blockquote><p>
1. Go, make something happen.</p>
<p>2. Do work you&#8217;re proud of.</p>
<p>3. Treat people with respect.</p>
<p>4. Make big promises and keep them.</p>
<p>5. Ship it out the door.
</p></blockquote>
<p>When in doubt, see #1. </p>
<p>Seems simple and obvious right?  Once again, I think <a href="http://sethgodin.typepad.com/seths_blog/2010/05/simple-five-step-plan-for-just-about-everyone-and-everything.html">Seth has it right</a></p>
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		<title>Ditch the Biz Plan, Buy a Lottery Ticket</title>
		<link>http://www.matrixmeridian.com/ditch-the-biz-plan-buy-a-lottery-ticket/</link>
		<comments>http://www.matrixmeridian.com/ditch-the-biz-plan-buy-a-lottery-ticket/#comments</comments>
		<pubDate>Sun, 25 Apr 2010 04:37:26 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[VC]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=434</guid>
		<description><![CDATA[<p><a href="http://www.crunchbase.com/person/vivek-wadhwa"></a> </p> <p><a href="http://www.crunchbase.com/person/vivek-wadhwa">Vivek Wadhwa</a> is an entrepreneur turned academic. He is a Visiting Scholar at UC-Berkeley, Senior Research Associate at Harvard Law School and Director of Research at the Center for Entrepreneurship and Research Commercialization at Duke University.</p> In a Tech Crunch post, he suggests this: <p>&#8220;Hardly a day goes by when I [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.crunchbase.com/person/vivek-wadhwa"><img class="alignleft size-medium wp-image-175446" title="Lottery balls" src="http://tctechcrunch.files.wordpress.com/2010/04/fotolia_18936622_xs.jpg?w=300&amp;h=200" alt="" width="300" height="200" /></a><em> </em></p>
<p><em><a href="http://www.crunchbase.com/person/vivek-wadhwa">Vivek Wadhwa<img id="snap_com_shot_link_icon" class="snap_preview_icon" style="margin: 0pt ! important; max-height: 2000px; max-width: 2000px; min-width: 0px; min-height: 0px; padding: 1px 0pt 0pt; border: 0pt none; font-style: normal; font-weight: normal; top: auto; line-height: normal; background-image: url(http://i.ixnp.com/images/v6.27/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" src="http://i.ixnp.com/images/v6.27/t.gif" alt="" /></a> is   an entrepreneur  turned academic. He is a Visiting Scholar at   UC-Berkeley, Senior  Research Associate at Harvard Law School and   Director of Research at  the Center for Entrepreneurship and Research   Commercialization at Duke  University.</em></p>
<div id="TixyyLink" style="overflow: hidden; color: #000000; background-color: transparent; text-align: left; text-decoration: none; border: medium none;">In a Tech Crunch post, he suggests this:</div>
<p>&#8220;Hardly a day goes by when I don’t have a rookie entrepreneur ask for advice on raising money from VCs. They usually have a fancy-looking business plan with detailed spreadsheets showing how their company will be worth billions by capturing just 1% of a market. All they need is some financing, and they’ll take the world by storm. My advice is always the same: ditch the business plan, and buy a lottery ticket. Your odds are better, and you’ll suffer less stress.&#8221;</p>
<p>via <a href="http://techcrunch.com/2010/04/24/ditch-the-biz-plan-buy-a-lottery-ticket/">Ditch the Biz Plan, Buy a Lottery Ticket</a>.</p>
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		<title>Google Translate for Animals</title>
		<link>http://www.matrixmeridian.com/google-translate-for-animals/</link>
		<comments>http://www.matrixmeridian.com/google-translate-for-animals/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 03:31:23 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=430</guid>
		<description><![CDATA[<p><a href="http://www.google.co.uk/intl/en/landing/translateforanimals/">Google Translate for Animals</a>.</p> <a onclick="_gaq.push(['_trackEvent', 'textlink', 'clicked', 'homepage'])" href="http://www.google.co.uk/"></a> <p></p> Introducing Translate for Animals (beta): Bridging the gap between animals and humans <p></p> <p></p> <p>Making the world&#8217;s information universally accessible is a key goal for Google. Language is one of our biggest challenges so we have targeted our efforts on removing language barriers [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.google.co.uk/intl/en/landing/translateforanimals/">Google Translate for Animals</a>.</p>
<h1><a onclick="_gaq.push(['_trackEvent', 'textlink', 'clicked', 'homepage'])" href="http://www.google.co.uk/"><img src="http://www.google.co.uk/intl/en/landing/translateforanimals/translateanimals_logo.png" alt="Google Translate for Animals" /></a><img id="icon" src="http://www.google.co.uk/intl/en/landing/translateforanimals/goolittle-icon.png" alt="" /></h1>
<p><!-- Content --></p>
<h2>Introducing Translate for Animals (beta): Bridging the gap  between animals and humans</h2>
<p><img src="http://www.google.co.uk/intl/en/landing/translateforanimals/infographic-sm.png" alt="" /></p>
<p><iframe width="659" height="371" src="http://www.youtube.com/embed/3I24bSteJpw?feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<p>Making the world&#8217;s information universally accessible is a key  goal for Google. Language is one of our biggest challenges so we have  targeted our efforts on removing language barriers between the species.   We are excited to introduce Translate for Animals, an Android  application which we hope will allow us to better understand our animal  friends.  We&#8217;ve always been a pet-friendly company at Google, and we  hope that Translate for Animals encourages greater interaction and  understanding between animal and human.</p>
<p>Translate for Animals is an application for Android phones  that recognises and transcribes words and phrases that are common to a  species, like cats for example. To develop Translate for Animals, we  worked closely with many of the world&#8217;s top language synthesis teams,  and with leaders in the field of animal cognitive linguistics, including  senior fellows at the Bodleian Library in Oxford.</p>
<div class="instruction">To remove Translate for Animals, go to  Settings &gt; Applications &gt; Manage Applications &gt; Animal  Translate and select &#8220;Uninstall&#8221;.</div>
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		<title>FTC to Internet Companies: Start Using SSL &#124; Electronic Frontier Foundation</title>
		<link>http://www.matrixmeridian.com/ftc-to-internet-companies-start-using-ssl-electronic-frontier-foundation/</link>
		<comments>http://www.matrixmeridian.com/ftc-to-internet-companies-start-using-ssl-electronic-frontier-foundation/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 05:47:36 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Security]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Web Applications]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=418</guid>
		<description><![CDATA[<p></p> <p>It&#8217;s about time&#8230;</p> <p>In a speech before an Federal Trade Commission roundtable yesterday, outgoing FTC Commissioner Pamela Jones Harbour called on Web services services like Yahoo!, Facebook and Hotmail to start using HTTPS/SSL encryption.</p> <p>Google has recently shown leadership in this space, by enabling HTTPS for Gmail, as well as making it the default [...]]]></description>
				<content:encoded><![CDATA[<p><img class="reflect" src="http://farm3.static.flickr.com/2542/4241490395_f3e987ff29.jpg" alt="Padlock by außerirdische sind gesund." width="500" height="375" /></p>
<p>It&#8217;s about time&#8230;</p>
<blockquote><p>In a speech before an Federal Trade Commission roundtable yesterday, outgoing FTC Commissioner Pamela Jones Harbour called on Web services services like Yahoo!, Facebook and Hotmail to start using HTTPS/SSL encryption.</p>
<p>Google has recently shown leadership in this space, by enabling HTTPS for Gmail, as well as making it the default behavior so that even users who don&amp;apos;t understand security will be protected. It&#8217;s time for other services (including Google Search!) to catch up with Gmail.</p></blockquote>
<p>If you are running any web apps that have sensitive information passing back and forth, please secure it using HTTPS/SSL.  It is relatively inexpensive and fairly painless to set up.</p>
<p>via <a href="http://www.eff.org/deeplinks/2010/03/ftc-internet-companies-start-using-ssl">FTC to Internet Companies: Start Using SSL | Electronic Frontier Foundation</a>.</p>
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		<title>Looking Beyond the Staggering Mobile Stats in the BRIC Countries &#8211; The eMarketer Blog</title>
		<link>http://www.matrixmeridian.com/looking-beyond-the-staggering-mobile-stats-in-the-bric-countries-the-emarketer-blog/</link>
		<comments>http://www.matrixmeridian.com/looking-beyond-the-staggering-mobile-stats-in-the-bric-countries-the-emarketer-blog/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 05:42:56 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advertising/Marketing]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[Mobile]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=414</guid>
		<description><![CDATA[<p></p> <p>While this statement blows my mind (and the numbers don&#8217;t even include Hong Kong):</p> <p>Staggering as it may to conceptualize, there will be more mobile Internet users in China in 2010 than the entire population of the US.</p> <p>This may be true, but looking deeper into the situation will review that:</p> <p>- These mobile [...]]]></description>
				<content:encoded><![CDATA[<p><img src="http://farm1.static.flickr.com/201/482511556_e58ac51c4e.jpg" alt="" /></p>
<p>While this statement blows my mind (and the numbers don&#8217;t even include Hong Kong):</p>
<blockquote><p>Staggering as it may to conceptualize, there will be more mobile Internet users in China in 2010 than the entire population of the US.</p></blockquote>
<p>This may be true, but looking deeper into the situation will review that:</p>
<p>- These mobile internet users in China don&#8217;t monetize well and the spending levels in China are still relatively low when compared to the size of the mobile Internet user base.</p>
<p>- While there are more consumers buying smartphones, these are still not in the majority.  The users in the BRIC countries have a high percentage of people that are on 2G mobile networks and will be for the next few years.</p>
<p>This means that marketers in these markets should still emphasize messaging campaigns for now and less on the latest mobile sites and mobile apps TODAY.  But, keeping in mind that the smartphones and faster networks are on their way&#8230;</p>
<p>via <a href="http://www.emarketer.com/blog/index.php/staggering-mobile-stats-bric-countries/">Looking Beyond the Staggering Mobile Stats in the BRIC Countries &#8211; The eMarketer Blog</a>.</p>
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		<title>What A Startup Lawyer Would Do&#8230;</title>
		<link>http://www.matrixmeridian.com/what-startup-lawyer-would-do/</link>
		<comments>http://www.matrixmeridian.com/what-startup-lawyer-would-do/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 02:54:36 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[Experts/Gurus]]></category>
		<category><![CDATA[Startup]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=404</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/3711253360_106e3a8eaf.jpg"></a>Just thought it would be insightful to see what <a href="http://thestartuplawyer.com/">tech startup lawyer</a>, Ryan Roberts, <a href="http://thestartuplawyer.com/startup-issues/if-i-launched-a-startup">would do if he were to launch a startup</a>.</p> <p>Here&#8217;s what I&#8217;d do in the beginning:</p> <p>Incorporation</p> <p>(1) Entity Choice: <a href="http://thestartuplawyer.com/incorporation/the-5-second-guide-to-choosing-your-startups-legal-entity">Corporation</a> or <a href="http://thestartuplawyer.com/venture-capital/why-the-corporation-is-king-for-getting-venture-capital">Corporation</a><br /> (2) State of Incorporation: <a href="http://thestartuplawyer.com/incorporation/top-5-reasons-to-incorporate-in-delaware">Delaware</a><br /> (3) Authorized Shares in Charter: [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/3711253360_106e3a8eaf.jpg"><img src="http://www.matrixmeridian.com/wp-content/uploads/3711253360_106e3a8eaf-300x225.jpg" alt="" title="http://www.flickr.com/photos/jm3/3711253360/" width="300" height="225" class="alignright size-medium wp-image-405" /></a>Just thought it would be insightful to see what <a href="http://thestartuplawyer.com/">tech startup lawyer</a>, Ryan Roberts, <a href="http://thestartuplawyer.com/startup-issues/if-i-launched-a-startup">would do if he were to launch a startup</a>.</p>
<blockquote><p>Here&#8217;s what I&#8217;d do in the beginning:</p>
<p><strong>Incorporation</strong></p>
<p>(1) Entity Choice:  <a href="http://thestartuplawyer.com/incorporation/the-5-second-guide-to-choosing-your-startups-legal-entity">Corporation</a> or <a href="http://thestartuplawyer.com/venture-capital/why-the-corporation-is-king-for-getting-venture-capital">Corporation</a><br />
(2) State of Incorporation:  <a href="http://thestartuplawyer.com/incorporation/top-5-reasons-to-incorporate-in-delaware">Delaware</a><br />
(3) Authorized Shares in Charter:  <a href="http://thestartuplawyer.com/incorporation/how-many-shares-should-a-startup-company-authorize-at-incorporation">10,000,000 Shares</a><br />
(4) Type of Shares:  <a href="http://thestartuplawyer.com/startup-law-glossary/common-stock">Common Stock</a></p>
<p>(5) Par Value of Common:  <a href="http://thestartuplawyer.com/incorporation/par-value-for-a-startup-companys-stock">$0.0001</a><br />
(6) Initial Founders Issuance:  <a href="http://thestartuplawyer.com/incorporation/par-value-for-a-startup-companys-stock">8,000,000 Shares</a><br />
(7) Founders Equity Split:  <a href="http://thestartuplawyer.com/incorporation/how-to-split-the-startup-founder-equity-pie">Depends on the Team, But Quickly</a> and <a href="http://thestartuplawyer.com/startup-issues/keep-your-startup-co-founder-closer">After the Awkward &#038; Difficult Conversations</a><br />
(8) Vest Founders Shares?:  <a href="http://thestartuplawyer.com/incorporation/why-your-startups-founders-stock-should-vest-over-time">Hell Yes</a></p>
<p>(9) Vesting Schedule for Founders Shares:  <a href="http://thestartuplawyer.com/incorporation/what-is-four-years-with-a-one-year-cliff">4 years with a One Year Cliff</a><br />
(10) Consideration for Founders Shares:  <a href="http://thestartuplawyer.com/incorporation/you-cant-spell-corporation-without-ip">Cash &#038; IP</a><br />
(11) Handling of &#8220;Lost Founders&#8221;:  <a href="http://thestartuplawyer.com/incorporation/lockdown-lost-founder-ip">Lock Down the IP (then Wish Them Well)</a></p>
<p><strong>Raising Capital</strong></p>
<p>(1) Length of NDA:  <a href="http://thestartuplawyer.com/venture-capital/why-a-vc-will-take-a-lighter-to-your-nda">0 pages</a></p>
<p>(2) Fees Paid to Pitch my Startup:  <a href="http://thestartuplawyer.com/startup-issues/never-ever-ever-ever-pay-to-pitch">$0</a><br />
(3) Investors:  <a href="http://thestartuplawyer.com/convertible-notes/life-is-too-short-to-deal-with-non-accredited-investors">Accredited Investors</a><br />
(4) Structure of First Capital Raise up to $1MM:  <a href="http://thestartuplawyer.com/convertible-notes/how-convertible-debt-works">Convertible Notes</a></p>
</blockquote>
<p>Have a read over the rest of his blog.  There are some nice gems there.</p>
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		<title>Here Today&#8230;Gone Tomorrow.</title>
		<link>http://www.matrixmeridian.com/here-today-gone-tomorrow/</link>
		<comments>http://www.matrixmeridian.com/here-today-gone-tomorrow/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 14:13:52 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advertising/Marketing]]></category>
		<category><![CDATA[Advice]]></category>
		<category><![CDATA[Experts/Gurus]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=387</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/03/here-today-gone-tomorrow/heretoday/" rel="attachment wp-att-388"></a>In advising clients trying to drive more traffic to their niche sites, I&#8217;ve stumbled onto a trend. The relentless drive to gain visits, clicks, and eyeballs are making us dumber&#8211;online publishers and marketers have been creating a culture of shallowness through link-baiting and the hyping of sensationalist celebrity fluff. </p> <p>This gives [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/03/here-today-gone-tomorrow/heretoday/" rel="attachment wp-att-388"><img src="http://www.matrixmeridian.com/wp-content/uploads/heretoday-300x190.jpg" alt="Here Today Gone Tomorrow" title="Here Today Gone Tomorrow" width="300" height="190" class="alignright size-medium wp-image-388" /></a>In advising clients trying to drive more traffic to their niche sites, I&#8217;ve stumbled onto a trend.  The relentless drive to gain visits, clicks, and eyeballs are making us dumber&#8211;online publishers and marketers have been creating a culture of shallowness through link-baiting and the hyping of sensationalist celebrity fluff.  </p>
<p>This gives the masses what they want.  But, by pandering to the crowds with the collective attention span of a gnat, these publishers are actually dredging up the segment of the population that matters the least.  These viewers are here today and gone tomorrow&#8211;or more likely in about 2 seconds.  These are not likely the people that will convert into loyal customers.  </p>
<p>Although the usual web metrics are easy to measure, if you care about making a difference or for real action, you need to take on a different mindset.  You have to find the people that you are willing to listen and think.</p>
<p>Similarly, in Seth Godin&#8217;s recent post:</p>
<blockquote><p>
The majority of people who sign up for a new online service rarely or never use it. The majority of YouTube videos are watched for just a few seconds. </p></blockquote>
<p>and makes the conclusion that:</p>
<blockquote><p>In the race between &#8216;who&#8217; and &#8216;how many&#8217;, who usually wins&#8211;if action is your goal. Find the right people, those that are willing to listen to what you have to say, and ignore the masses that are just going to race on, unchanged.</p></blockquote>
<p>Take the time to read Seth&#8217;s post about <a href="http://sethgodin.typepad.com/seths_blog/2010/03/driveby-culture-and-the-endless-search-for-wow.html">Driveby culture and the endless search for wow</a>.</p>
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		<title>No Accounting for Startups!</title>
		<link>http://www.matrixmeridian.com/no-accounting-for-startups/</link>
		<comments>http://www.matrixmeridian.com/no-accounting-for-startups/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 14:53:44 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[VC]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=372</guid>
		<description><![CDATA[<p><a href="http://www.flickr.com/photos/ihtatho/627226315/"></a><a href="http://en.wikipedia.org/wiki/Steven_Gary_Blank">Steve Blank</a> posits in his <a href="http://steveblank.com/2010/02/22/no-accounting-for-startups/">post</a> that:</p> <p>&#8220;Startups that are searching for a business model need to keep score differently than large companies that are executing a known business model.</p> <p>Yet most entrepreneurs and their VC’s make startups use financial models and spreadsheets that actually hinder their success.&#8221;</p> <p>As a former &#8220;bean [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/ihtatho/627226315/"><img class="alignright size-medium wp-image-373" title="Focus!" src="http://www.matrixmeridian.com/wp-content/uploads/627226315_325aa7b527-300x199.jpg" alt="Focus!" width="300" height="199" /></a><a href="http://en.wikipedia.org/wiki/Steven_Gary_Blank">Steve Blank</a> posits in his <a href="http://steveblank.com/2010/02/22/no-accounting-for-startups/">post</a> that:</p>
<blockquote><p>&#8220;Startups that are searching for a business model need to keep score differently than large companies that are executing a known business model.</p></blockquote>
<blockquote><p>Yet most entrepreneurs and their VC’s make startups use financial models and spreadsheets that actually hinder their success.&#8221;</p></blockquote>
<p>As a former &#8220;bean counter&#8221;, I understand the need for GAAP compliant statements for reporting to the tax man.  However, as an entrepreneur and coach to multiple startups, I also realize how futile &#8220;getting the numbers ready&#8221; for board or VC review is.  I&#8217;ve witnessed a company nearly die because they fretted so much and spent all their time working on &#8220;the numbers.&#8221;</p>
<p>The key here is <strong>FOCUS</strong>.  Yes, someone needs to keep the statements up-to-date, but these standard statements are next to useless in helping the entrepreneur or its VC track progress.  Think about it, what&#8217;s the point of tracking income month-to-month when&#8230;um&#8230;there is none?  And, even worse, everybody in the room knows and agrees that there will not be any in the near future!</p>
<p>The focus of metrics for a startup should be to see if the concern is growing and moving in the right direction towards profitability.  Track things that matter to this goal and adjust the business model to move towards profitability.  Track things like whether there are more paying customers every period, the customer retention rate, how fast you&#8217;re burning through cash reserves/months of cash left, cost to acquire and keep a customer, web metrics, etc.</p>
<p>Check out Steve Blank&#8217;s post.  It is a worthwhile read whether you&#8217;re a entrepreneur or a VC.</p>
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		<title>What if Business Leaders had an Oath?</title>
		<link>http://www.matrixmeridian.com/what-if-business-leaders-had-an-oath/</link>
		<comments>http://www.matrixmeridian.com/what-if-business-leaders-had-an-oath/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 15:39:47 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Conference]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Responsibility]]></category>
		<category><![CDATA[Ethics]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=361</guid>
		<description><![CDATA[<p>Now they do. This is an oath that was being forwarded by the Young Global Leaders Forum at Davos 2009. It is similar to the <a href="http://mbaoath.org/">MBA Oath</a>.</p> <p></p> <p>The YGL Global Business Oath aims to transform the value system dominant today among business leaders around the world by (a) explicitly recognizing that the ultimate [...]]]></description>
				<content:encoded><![CDATA[<p>Now they do.  This is an oath that was being forwarded by the Young Global Leaders Forum at Davos 2009.  It is similar to the <a href="http://mbaoath.org/">MBA Oath</a>.</p>
<p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/wbvf4Fx_QWk&#038;hl=en_US&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/wbvf4Fx_QWk&#038;hl=en_US&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></p>
<blockquote><p>The YGL Global Business Oath aims to transform the value system dominant today among business leaders around the world by (a) explicitly recognizing that the ultimate purpose of management is to serve society by bringing together people and resources to create sustainable and inclusive prosperity that no single individual can create alone, (b) recognizing that the effects (good and bad) of managerial decisions in the welfare of society are amplified by the accumulation of resources under legal corporations, and (c) proposing a code of conduct—a modern day “Hippocratic Oath of Business”—that spells out a commitment to “doing no harm” throughout the practice of management.</p></blockquote>
<p>This is the text of the latest draft of the Oath:</p>
<blockquote><p><center>Global Business Oath</center></p>
<p>As a business leader I recognize that</p>
<p>    * The enterprise I lead must serve the greater good by bringing together people and resources to create value that no single individual can create alone,<br />
    * My decisions can have far-reaching consequences that affect the wellbeing of individuals inside and outside my enterprise, today and tomorrow,<br />
    * As I reconcile the interests of different constituencies, I will face choices that are not easy for me and others,</p>
<p>So I promise that</p>
<p>   1. I will manage my enterprise diligently and in good faith and will not let personal considerations and compensation supersede the long-term interest of my enterprise and society at large,<br />
   2. I will understand and uphold, both in letter and spirit, the laws and contracts governing my own conduct and that of my enterprise,<br />
   3. I will respect and protect the human rights and dignity of all people who are affected by my enterprise and will oppose all forms of discrimination and exploitation,<br />
   4. I will respect and protect the right of future generations to enjoy a clean and resourceful planet,<br />
   5. I will not engage in nor tolerate bribery or any other form of corruption,<br />
   6. I will represent the performance and risks of my enterprise accurately and honestly to each of the constituencies that are affected by it,<br />
   7. I will actively engage in efforts to finding solutions to critical social and environmental issues that are central to my enterprise, and<br />
   8. I will invest in my own professional development as well as the development of other managers under my supervision</p>
<p>In exercising my professional duties according to these principles I recognize that my behavior must set an example of integrity and responsible conduct.</p>
<p>This pledge I make freely and upon my honor.</p></blockquote>
<p>What do you think?</p>
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		<title>Top 10 VC Blogs &#8211; Q4 2009</title>
		<link>http://www.matrixmeridian.com/top-10-vc-blogs-q4-2009/</link>
		<comments>http://www.matrixmeridian.com/top-10-vc-blogs-q4-2009/#comments</comments>
		<pubDate>Fri, 15 Jan 2010 15:15:45 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[VC]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=353</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/01/top-10-vc-blogs-q4-2009/larry-cheng/" rel="attachment wp-att-354"></a>Venture capitalist <a href="http://www.volitioncapital.com/team/larry-cheng">Larry Cheng</a> puts out a list of the top VC blogs ranking them by average monthly unique visitors, based on Compete data.</p> <p>These are good reads for venture capitalists and entrepreneurs alike. I find them helpful in keeping abreast of the trends and where the capital markets are at [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/01/top-10-vc-blogs-q4-2009/larry-cheng/" rel="attachment wp-att-354"><img src="http://www.matrixmeridian.com/wp-content/uploads/Larry-Cheng.jpg" alt="Larry Cheng" title="Larry Cheng" width="90" height="90" class="alignleft size-full wp-image-354" /></a>Venture capitalist <a href="http://www.volitioncapital.com/team/larry-cheng">Larry Cheng</a> puts out a list of the top VC blogs ranking them by average monthly unique visitors, based on Compete data.</p>
<p>These are good reads for venture capitalists and entrepreneurs alike.  I find them helpful in keeping abreast of the trends and where the capital markets are at anytime.  Here&#8217;s the list&#8230;enjoy!</p>
<ol>
<li>Fred Wilson, Union Square Ventures, <a href="http://www.avc.com/a_vc/">A VC</a> (100,279)</li>
<li>Guy Kawasaki, Garage Technology Ventures, <a href="http://blog.guykawasaki.com/">How To Change The World</a> (82,838)</li>
<li>Paul Graham, YCombinator, <a href="http://www.paulgraham.com/articles.html">Essays</a> (71,924)</li>
<li>Brad Feld, Foundry Group, <a href="http://www.feld.com/wp/">Feld Thoughts</a> (45,633)</li>
<li>Mark Suster, GRP Partners, <a href="http://www.bothsidesofthetable.com/">Both Sides of the Table</a> (39,389)</li>
<li>Bill Gurley, Benchmark Capital, <a href="http://abovethecrowd.com/">Above The Crowd</a> (23,084)</li>
<li>Dave McClure, Founders Fund, <a href="http://500hats.typepad.com/">Master of 500 Hats</a> (21,462)</li>
<li>Josh Kopelman, First Round Capital, <a href="http://redeye.firstround.com/">Redeye VC</a> (12,972)</li>
<li>Bijan Sabet, Spark Capital, <a href="http://bijansabet.com/">Bijan Sabet</a> (12,451)</li>
<li>Jeremy Liew, Lightspeed Ventures Partners, <a href="http://lsvp.wordpress.com/">LSVP</a> (12,097)</li>
</ol>
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		<title>Best business books of 2009</title>
		<link>http://www.matrixmeridian.com/best-business-books-of-2009/</link>
		<comments>http://www.matrixmeridian.com/best-business-books-of-2009/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 13:45:21 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=347</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/01/best-business-books-of-2009/6a00d8341c527353ef0120a7c9a2db970b-pi/" rel="attachment wp-att-348"></a>800-CEO-Read selected the <a href="http://blog.800ceoread.com/2009/12/15/the-800-ceo-read-business-book-awards-of-2009/">best business books of 2009</a>. These are the winners in the eleven categories:</p> <p>1. Entrepreneurship and small business. Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur by Pamela Slim.<br /> 2. Leadership. Maestro: A Surprising Story About Leading by Listening.<br /> 3. Management. The Four Conversations: [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/01/best-business-books-of-2009/6a00d8341c527353ef0120a7c9a2db970b-pi/" rel="attachment wp-att-348"><img src="http://www.matrixmeridian.com/wp-content/uploads/6a00d8341c527353ef0120a7c9a2db970b-pi.gif" alt="6a00d8341c527353ef0120a7c9a2db970b-pi" title="6a00d8341c527353ef0120a7c9a2db970b-pi" width="124" height="187" class="alignleft size-full wp-image-348" /></a>800-CEO-Read selected the <a href="http://blog.800ceoread.com/2009/12/15/the-800-ceo-read-business-book-awards-of-2009/">best business books of 2009</a>. These are the winners in the eleven categories:</p>
<blockquote><p>1. Entrepreneurship and small business. Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur by Pamela Slim.<br />
2. Leadership. Maestro: A Surprising Story About Leading by Listening.<br />
3. Management. The Four Conversations: Daily Communication That Gets Results by Jeffery Ford &#038; Laurie Ford.<br />
4. Marketing and advertising. Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by by Chris Brogan &#038; Julien Smith.<br />
5. Sales. A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive Level by Marc Miller.<br />
6. Finance and economics. False Economy: A Surprising Economic History of the World by Alan Beattie.<br />
7. Biographies and narratives. The Match King: Ivar Kreuger, the Financial Genius Behind a Century of Wall Street Scandals by Frank Partnoy.<br />
8. Current interest. Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System—and Themselves by Andrew Ross Sorkin.<br />
9. Personal development. Power of 2: How to Make the Most of Your Partnerships at Work and in Life by Rodd Wagner &#038; Gale Muller, Ph.D.<br />
10. Innovation and creativity. The Design of Business: Why Design Thinking Is the Next Competitive Advantage by Roger L. Martin.<br />
11. Big ideas. What Would Google Do? by Jeff Jarvis.
</p></blockquote>
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		<title>How to say stupid things about social media</title>
		<link>http://www.matrixmeridian.com/how-to-say-stupid-things-about-social-media/</link>
		<comments>http://www.matrixmeridian.com/how-to-say-stupid-things-about-social-media/#comments</comments>
		<pubDate>Wed, 06 Jan 2010 03:50:47 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Experts/Gurus]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=338</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/01/how-to-say-stupid-things-about-social-media/200px-cory_doctorow_portrait_by_jonathan_worth_2/" rel="attachment wp-att-339"></a></p> <p>Criticising social networking sites such as Twitter and Facebook is as pointless as knocking people who discuss the weather</p> <p><a href="http://en.wikipedia.org/wiki/Cory_Doctorow">Cory Doctorow</a>, via guardian.co.uk</p> <p>Here are some suggested things to say if you want to sound like an idiot when you talk about social media:</p> <p>• It&#8217;s inconsequential – most of [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2010/01/how-to-say-stupid-things-about-social-media/200px-cory_doctorow_portrait_by_jonathan_worth_2/" rel="attachment wp-att-339"><img src="http://www.matrixmeridian.com/wp-content/uploads/200px-Cory_Doctorow_portrait_by_Jonathan_Worth_2.jpg" alt="200px-Cory_Doctorow_portrait_by_Jonathan_Worth_2" title="200px-Cory_Doctorow_portrait_by_Jonathan_Worth_2" width="200" height="205" class="alignleft size-full wp-image-339" /></a></p>
<blockquote><p>Criticising social networking sites such as Twitter and Facebook is as pointless as knocking people who discuss the weather</p></blockquote>
<p><a href="http://en.wikipedia.org/wiki/Cory_Doctorow">Cory Doctorow</a>, via guardian.co.uk</p>
<p>Here are some suggested things to say if you want to sound like an idiot when you talk about social media:</p>
<p>• It&#8217;s inconsequential – most of the verbiage on Twitter, Facebook and the like is banal blather</p>
<p>Yes, it certainly is. The reason for that is that most of it is &#8220;social grooming&#8221; – messages passed between friends and family members as a way of maintaining social cohesion. The meaning of the messages isn&#8217;t &#8220;u look h4wt dude&#8221; or &#8220;wat up wiv you dawg?&#8221; That&#8217;s merely the form. The meaning is: &#8220;I am thinking of you, I care about you, I hope you are well.&#8221;</p>
<p>I don&#8217;t call my parents in Canada and recount the latest additions to my daughter&#8217;s vocabulary because they need to know that the kid can say &#8220;elephant&#8221; and &#8220;potty&#8221; now; I call them up to say, &#8220;all is well with your son and his family&#8221;, and &#8220;you are in my heart&#8221;, and &#8220;I love you&#8221;.</p>
<p>Criticizing the &#8220;banality&#8221; of Facebook conversation is as trite and ignorant as criticising people who talk about the weather. There&#8217;s a reason we say &#8220;Did you sleep well?&#8221; at breakfast and &#8220;How was your weekend?&#8221; when we turn up to the office on Monday (and it&#8217;s not that we care about the weekend or the rest).</p>
<p>Yes, people sometimes say consequential things on social media. The Twitter tag #whatTwitterdidforme has lots of sterling examples. But these are rare events that are not Twitter&#8217;s raison d&#8217;etre. People don&#8217;t join Twitter because they hope that someday they&#8217;ll be sprung from jail, land a job, or reunite with a long-lost friend. These are bonuses.</p>
<p>The real value of Twitter et al is to keep the invisible lines of connection between us alive.</p>
<p>And other things that make you sound dumb&#8230;<a href="http://www.guardian.co.uk/technology/2010/jan/05/social-media-cory-doctorow">check out the article to see why</a>.</p>
<p>• It is ugly – MySpace is a graphic designer&#8217;s worst nightmare<br />
• It is ephemeral – Facebook will blow over in a year and something else will be along</p>
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		<title>Happy Holidays from Matrix Meridian</title>
		<link>http://www.matrixmeridian.com/happy-holidays-from-matrix-meridian/</link>
		<comments>http://www.matrixmeridian.com/happy-holidays-from-matrix-meridian/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 04:28:39 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Matrix Meridian]]></category>
		<category><![CDATA[Office]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=325</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/12/happy-holidays-from-matrix-meridian/charlie_brown_tree/" rel="attachment wp-att-326"></a>It&#8217;s that time of year again. I guess time flies when you&#8217;re having fun. A hearty THANK YOU all our clients, vendors, friends that helped make 2009 a great year.</p> <p>Happy Holidays and may you spend it in the company of your loved ones…we wish you all the best in the coming [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/12/happy-holidays-from-matrix-meridian/charlie_brown_tree/" rel="attachment wp-att-326"><img src="http://www.matrixmeridian.com/wp-content/uploads/charlie_brown_tree.jpg" alt="charlie_brown_tree" title="charlie_brown_tree" width="213" height="320" class="alignleft size-full wp-image-326" /></a>It&#8217;s that time of year again.  I guess time flies when you&#8217;re having fun.  A hearty THANK YOU all our clients, vendors, friends that helped make 2009 a great year.</p>
<p>Happy Holidays and may you spend it in the company of your loved ones…we wish you all the best in the coming year!</p>
<p>In case you are looking for us, our office will be closed from Monday December 21, 2009 and will be reopening in the next decade on Monday January 4, 2010.</p>
<p>P.S. The photo is of our office Charlie Brown Christmas Tree after being glam&#8217;d up with some Photoshop treatments.  <img src='http://www.matrixmeridian.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>The Brand of You: Why Social Media Isn&#8217;t Stupid!</title>
		<link>http://www.matrixmeridian.com/the-brand-of-you-why-social-media-isnt-stupid/</link>
		<comments>http://www.matrixmeridian.com/the-brand-of-you-why-social-media-isnt-stupid/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 04:03:29 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advertising/Marketing]]></category>
		<category><![CDATA[Advice]]></category>
		<category><![CDATA[Experts/Gurus]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=319</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/12/the-brand-of-you-why-social-media-isnt-stupid/shelly-demotte-kramer/" rel="attachment wp-att-320"></a>Over the past year, I&#8217;ve been speaking about the importance of social media to both businesses and individuals. Some people &#8220;get it&#8221; right away, but I&#8217;ve also been asked countless time to defend why social media isn&#8217;t just a fad and a big fat stupid waste of time.</p> <p><a href="http://www.linkedin.com/in/shellydemottekramer">Shelly DeMotte Kramer</a>, [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/12/the-brand-of-you-why-social-media-isnt-stupid/shelly-demotte-kramer/" rel="attachment wp-att-320"><img src="http://www.matrixmeridian.com/wp-content/uploads/Shelly-DeMotte-Kramer.jpg" alt="Shelly DeMotte Kramer" title="Shelly DeMotte Kramer" width="213" height="320" class="alignleft size-full wp-image-320" /></a>Over the past year, I&#8217;ve been speaking about the importance of social media to both businesses and individuals.  Some people &#8220;get it&#8221; right away, but I&#8217;ve also been asked countless time to defend why social media isn&#8217;t just a fad and a big fat stupid waste of time.</p>
<p><a href="http://www.linkedin.com/in/shellydemottekramer">Shelly DeMotte Kramer</a>, a friend of mine and a super smart lady that happens to run a <a href="http://www.v3im.com/">marketing firm</a> out of Kansas City, explains it so well in her blog entry.  Shelly graciously allowed me to share this in its entirety, so without further ado&#8230;<br />
-=-=</p>
<p>It seems that every day I’m having a conversation with someone – friend, client, prospective client, you name it, about the importance of social media and the need to integrate it into your life and into your business. In fact, I get a little sick of having the same conversation over and over and over again – especially since social media isn’t all that I do. I own a marketing firm. We do anything and everything relating to marketing and advertising and public relations. And yet, here we go, focusing once again on social media. But here’s the kicker – marketing and advertising and pr – and everything about the entire world of business and the world of life in general, as we’ve known it for the past few decades, has changed. And, it’s going to change more, and more often, than ever before.</p>
<p>The most common complaint that I hear is that people just don’t have time to add social mediums to the mix of the things they do, whether work-related or personally, on a daily basis. And they aren’t really interested in sharing information about themselves, or think that Facebook is stupid and that Twitter is for idiots, and that all social media is nothing more than a huge time suck and so on and so forth, yadda yadda yadda.</p>
<p>Here’s what I say – new media is really all about the Brand of You. Whether you own a business or want to own a business, have a job or are looking for a job (or might some day be interested in looking for a new job), branding yourself, especially in today’s online world, is nothing less than imperative. Do you have an up-to-date profile on LinkedIn? Do you blog or have a personal website? Do you have a working knowledge and understanding of Facebook, even if you don’t choose to participate? Do you have any idea of the demographics of the user group that comprises a community like Twitter? Do you know what happens if you Google yourself? Do you have a Google profile? If you answer no to one or two of those questions, that’s probably not the end of the world. If you answer no to three or more, frankly, I feel sorry for you.</p>
<p>We used to operate in a world where people had resumes and business cards and static websites that never needed updating, and they networked face-to-face. We now live in a world where people have avatars and profiles and blogs and micro-blogs and are connected to, influenced by and collaborating with not only people who live in the same town, but people who live all over the world. The world isn’t changing – it HAS changed, and it is those of us who choose to acknowledge those changes and adapt ourselves accordingly who will reap the most benefit.</p>
<p>So, what about you? What’s the status of the Brand of You? How are you positioning yourself to let people know who YOU are, what you have to offer and why they should collaborate with or, from a personal standpoint, even get to know you? Are you sitting in your office waiting for them to call you on the phone or send you an email and ask to get together or see your resume? Are you feeling complacent and secure because today you happen to have a job and, as such, don’t need to concern yourself with what’s happening in the world around you? If so, I hate to be the one to break it to you, but you could be sitting there, alone or, even worse, job hunting with little chance of success, for a long time to come.</p>
<p>As we close out a year and a decade and move into a fresh year, I suggest we all spend a few moments reflecting on the Brand of You. What is it today? What would you like it to be in the future? What makes you a valuable asset? What makes you worthy of attention? What do you do really, really well? What do you have to contribute that might make the world a better place? What do you have to contribute at all? And, most importantly, what are you going to do to make sure that people know about it? You. Who are you and why do you matter?</p>
<p>What have I forgotten? I would love to <a href="http://v3im.com/blog/2009/12/the-brand-of-you/">hear your thoughts on the Brand of You</a>. </p>
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		<title>Detecting social media bullshitters</title>
		<link>http://www.matrixmeridian.com/detecting-social-media-bullshitters/</link>
		<comments>http://www.matrixmeridian.com/detecting-social-media-bullshitters/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 21:35:20 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Experts/Gurus]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=273</guid>
		<description><![CDATA[<p>With so many self-professed social media &#8220;gurus&#8221; these days, it would serve us well to be able to distinguish the ones worth listening to from the ones that are bullshitters.</p> <p>The brilliant <a href="http://copernicusconsulting.net/about/">Sam Ladner, PhD</a> wrote in her <a href="http://www.flickr.com/photos/32650748@N08/3533044711/"></a><a href="http://copernicusconsulting.net/2009/09/29/detecting-social-media-bullshit-a-sociologists-view/">blog</a>:</p> <p>The bottom line is this: social media bullshitters have no knowledge of social [...]]]></description>
				<content:encoded><![CDATA[<p>With so many self-professed social media &#8220;gurus&#8221; these days, it would serve us well to be able to distinguish the ones worth listening to from the ones that are bullshitters.</p>
<p>The brilliant <a href="http://copernicusconsulting.net/about/">Sam Ladner, PhD</a> wrote in her <a href="http://www.flickr.com/photos/32650748@N08/3533044711/"><img src="http://www.matrixmeridian.com/wp-content/uploads/3533044711_533956ff8e-300x212.jpg" alt="3533044711_533956ff8e" title="3533044711_533956ff8e" width="300" height="212" class="alignleft size-medium wp-image-274" /></a><a href="http://copernicusconsulting.net/2009/09/29/detecting-social-media-bullshit-a-sociologists-view/">blog</a>:</p>
<blockquote><p>The bottom line is this: social media bullshitters have no knowledge of social theory or methodology. Trust a person who provides no easy answer, who carefully selects their research method, and who understands complex concepts.</p></blockquote>
<p>This is basically the same criteria for the evaluation of all &#8220;experts&#8221;.  Beware of those with the easy answers&#8230;</p>
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		<title>Eight best questions from VCs&#8230;</title>
		<link>http://www.matrixmeridian.com/eight-best-questions-from-vcs/</link>
		<comments>http://www.matrixmeridian.com/eight-best-questions-from-vcs/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 02:45:36 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Tips]]></category>
		<category><![CDATA[VC]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=263</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/11/eight-best-questions-from-vcs/glennkelman/" rel="attachment wp-att-264"></a>For startups, Christmas comes in November. Partners come back from vacation in September and deals start closing a few months later; since the credit crisis deferred fund-raising for most of the past year, November 2009 will probably end up being especially busy.</p> <p>Redfin is one of the companies that just closed a [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/11/eight-best-questions-from-vcs/glennkelman/" rel="attachment wp-att-264"><img src="http://www.matrixmeridian.com/wp-content/uploads/glennkelman.jpg" alt="glennkelman" title="glennkelman" width="123" height="155" class="alignleft size-full wp-image-264" /></a>For startups, Christmas comes in November. Partners come back from vacation in September and deals start closing a few months later; since the credit crisis deferred fund-raising for most of the past year, November 2009 will probably end up being especially busy.</p>
<p>Redfin is one of the companies that just closed a round. Already the process has resulted in a huge shift in our mindset: from just surviving to building a juggernaut. That shift is one every startup can try on for size, whether it needs capital or not, by asking itself the same <a href="http://www.techcrunch.com/2009/11/18/good-question-the-eight-best-questions-we-got-while-raising-venture-capital/">basic questions that VCs asked..</a>.</p>
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		<title>Life lessons from an ad man</title>
		<link>http://www.matrixmeridian.com/life-lessons-from-an-ad-man/</link>
		<comments>http://www.matrixmeridian.com/life-lessons-from-an-ad-man/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 20:09:33 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advertising/Marketing]]></category>
		<category><![CDATA[Life]]></category>
		<category><![CDATA[TED]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=261</guid>
		<description><![CDATA[<p>Just wanted to share this with you&#8230;</p> <p> Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider “real” value &#8212; and his conclusion has interesting consequences for how [...]]]></description>
				<content:encoded><![CDATA[<p>Just wanted to share this with you&#8230;</p>
<blockquote><p>
Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider “real” value &#8212; and his conclusion has interesting consequences for how we look at life.</p></blockquote>
<p><object width="446" height="326"><param name="movie" value="http://video.ted.com/assets/player/swf/EmbedPlayer.swf"></param><param name="allowFullScreen" value="true" /><param name="wmode" value="transparent"></param><param name="bgColor" value="#ffffff"></param><param name="flashvars" value="vu=http://video.ted.com/talks/dynamic/RorySutherland_2009G-medium.flv&#038;su=http://images.ted.com/images/ted/tedindex/embed-posters/RorySutherland-2009G.embed_thumbnail.jpg&#038;vw=432&#038;vh=240&#038;ap=0&#038;ti=658&#038;introDuration=16500&#038;adDuration=4000&#038;postAdDuration=2000&#038;adKeys=talk=rory_sutherland_life_lessons_from_an_ad_man;year=2009;theme=what_makes_us_happy;theme=the_creative_spark;theme=media_that_matters;theme=unconventional_explanations;theme=new_on_ted_com;theme=speaking_at_tedglobal2009;event=TEDGlobal+2009;&#038;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" /><embed src="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" pluginspace="http://www.macromedia.com/go/getflashplayer" type="application/x-shockwave-flash" wmode="transparent" bgColor="#ffffff" width="446" height="326" allowFullScreen="true" flashvars="vu=http://video.ted.com/talks/dynamic/RorySutherland_2009G-medium.flv&#038;su=http://images.ted.com/images/ted/tedindex/embed-posters/RorySutherland-2009G.embed_thumbnail.jpg&#038;vw=432&#038;vh=240&#038;ap=0&#038;ti=658&#038;introDuration=16500&#038;adDuration=4000&#038;postAdDuration=2000&#038;adKeys=talk=rory_sutherland_life_lessons_from_an_ad_man;year=2009;theme=what_makes_us_happy;theme=the_creative_spark;theme=media_that_matters;theme=unconventional_explanations;theme=new_on_ted_com;theme=speaking_at_tedglobal2009;event=TEDGlobal+2009;"></embed></object></p>
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		<title>So what is Google Wave?</title>
		<link>http://www.matrixmeridian.com/so-what-is-google-wave/</link>
		<comments>http://www.matrixmeridian.com/so-what-is-google-wave/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 05:35:25 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Web Applications]]></category>
		<category><![CDATA[What is...]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=257</guid>
		<description><![CDATA[<p>According to the rumours before Google Wave was introduced it was something to replace all current social media networks (e.g., Facebook, Twitter, etc.). It’s not that at all–-it’s a work collaboration tool. The basic premise is that Google was is what email would look like if it was invented today.</p> <p>I think Google Wave has [...]]]></description>
				<content:encoded><![CDATA[<p>According to the rumours before Google Wave was introduced it was something to replace all current social media networks (e.g., Facebook, Twitter, etc.). It’s not that at all–-it’s a work collaboration tool. The basic premise is that Google was is what email would look like if it was invented today.</p>
<p>I think Google Wave has a lot of potential to do exactly what Google set out to do with it&#8211;which is to create a collaboration tool which will replace email. As it is now,  Google Wave would only be good for working directly with someone directly.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/rDu2A3WzQpo&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;hl=en&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/rDu2A3WzQpo&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;hl=en&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Here&#8217;s Google&#8217;s own 10 minute explanation on when to use Wave.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/p6pgxLaDdQw&#038;rel=0&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;hl=en_US&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/p6pgxLaDdQw&#038;rel=0&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;hl=en_US&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
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		<title>How Bernie Madoff used technology in his Ponzi scheme</title>
		<link>http://www.matrixmeridian.com/how-bernie-madoff-used-technology-in-his-ponzi-scheme/</link>
		<comments>http://www.matrixmeridian.com/how-bernie-madoff-used-technology-in-his-ponzi-scheme/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 18:20:46 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=247</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/11/how-bernie-madoff-used-technology-in-his-ponzi-scheme/220px-bernardmadoff/" rel="attachment wp-att-248"></a>Securities Industry News has a <a href="http://www.securitiesindustry.com/issues/19_107/-24168-1.html?pg=1">fascinating analysis</a> of how <a href="http://en.wikipedia.org/wiki/Bernard_Madoff">Bernie Madoff’s</a> systems and technology made the billion-dollar crime possible. </p> <p>This is fascinating tale of how the preservation of legacy technology enabled someone to commit a huge crime by creating systems that didn&#8217;t disrupt the status quo.</p> <p>But it&#8217;s more [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/11/how-bernie-madoff-used-technology-in-his-ponzi-scheme/220px-bernardmadoff/" rel="attachment wp-att-248"><img src="http://www.matrixmeridian.com/wp-content/uploads/220px-BernardMadoff.jpg" alt="220px-BernardMadoff" title="220px-BernardMadoff" width="220" height="279" class="alignleft size-full wp-image-248" /></a>Securities Industry News has a <a href="http://www.securitiesindustry.com/issues/19_107/-24168-1.html?pg=1">fascinating analysis</a> of how <a href="http://en.wikipedia.org/wiki/Bernard_Madoff">Bernie Madoff’s</a> systems and technology made the billion-dollar crime possible. </p>
<p>This is fascinating tale of how the preservation of legacy technology enabled someone to commit a huge crime by creating systems that didn&#8217;t disrupt the status quo.</p>
<blockquote><p>But it&#8217;s more than that. It&#8217;s also a cautionary tale to information technology managers and executives at shops up and down Wall Street. If you think something is amiss, don&#8217;t let it rest. Do your own investigation. Before the company you work for turns out to be missing as well.</p></blockquote>
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		<title>Design for Startups: The Aesthetics of Web Apps in 6 Questions</title>
		<link>http://www.matrixmeridian.com/design-for-startups-the-aesthetics-of-web-apps-in-6-questions/</link>
		<comments>http://www.matrixmeridian.com/design-for-startups-the-aesthetics-of-web-apps-in-6-questions/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 08:16:34 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[Web Applications]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=164</guid>
		<description><![CDATA[<p><a rel="attachment wp-att-165" href="http://www.matrixmeridian.com/2009/09/design-for-startups-the-aesthetics-of-web-apps-in-6-questions/web-app-design/"></a>Think twice about that huge font and those glassy icons: Look and feel is the first thing we see and notice about most web apps and is often critical to an app&#8217;s user experience, adoption, and ultimate success.</p> <p>We chatted with a panel of expert aesthetes in the space, including <a href="http://playspymaster.com/">Spymaster</a> [...]]]></description>
				<content:encoded><![CDATA[<p><a rel="attachment wp-att-165" href="http://www.matrixmeridian.com/2009/09/design-for-startups-the-aesthetics-of-web-apps-in-6-questions/web-app-design/"><img class="alignleft size-full wp-image-165" title="web-app-design" src="http://www.matrixmeridian.com/wp-content/uploads/web-app-design.jpg" alt="web-app-design" width="150" height="118" /></a>Think twice about that huge font and those glassy icons: Look and feel is the first thing we see and notice about most web apps and is often critical to an app&#8217;s user experience, adoption, and ultimate success.</p>
<p>We chatted with a panel of expert aesthetes in the space, including <a href="http://playspymaster.com/">Spymaster</a> designer <a href="http://socialuxe.com/">Eston Bond</a>, veteran creative director <a href="http://www.richbarrettdesign.com/">Rich Barrett</a>, designer/developer <a href="http://www.transfusionmedia.com/">Warren Benedetto</a>, <a href="http://flyosity.com/">Mike Rundle</a> of <a href="http://9rules.com/">9rules</a> and <a href="http://beakapp.com/">Beak</a> fame, and the Paul du Coudray <a href="http://lowdownapp.com/">Lowdown</a>, the <a href="http://www.readwriteweb.com/readwritestart/2009/09/rails-rumble-micro-app-competi.php">winner</a> of this year&#8217;s <a href="http://r09.railsrumble.com/">Rails Rumble</a> appearance category. Here&#8217;s what they had to say about developers doing double duty as designers, trends they&#8217;d like to see disappear, and how aesthetics can help a startup sink or swim.</p>
<h2><a title="Permanent Link to Design for Startups: The Aesthetics of Web Apps in 6 Questions" rel="bookmark" href="../2009/09/design-for-startups-the-aesthetics-of-web-apps-in-6-questions/">The Aesthetics of Web Apps in 6 Questions</a></h2>
<ul>
<li> Is a web app&#8217;s look and feel critical to its overall success or failure?</li>
<li> What web design trends have surfaced and dominated in 2009?</li>
<li> What elements of web app design should disappear forever?</li>
<li> What design elements are simply overused, and are there still good reasons to employ them?</li>
<li> Do certain design elements signal to users &#8211; and investors and media &#8211; the scope, uses, and meaning of an application?</li>
<li> What&#8217;s good advice for the team developing and designing The Next Big Web App?</li>
<li> Bonus round! What are your favorite colors and fonts for web design?</li>
</ul>
<p>Check out the <a href="http://www.readwriteweb.com/readwritestart/2009/09/design-for-startups-the-aesthe.php" target="_blank">article here</a>.  Worth a read&#8230;</p>
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		<title>First, ten &#124; Seth&#8217;s Blog: The Secret of the New Marketing</title>
		<link>http://www.matrixmeridian.com/first-ten-seths-blog-the-secret-of-the-new-marketing/</link>
		<comments>http://www.matrixmeridian.com/first-ten-seths-blog-the-secret-of-the-new-marketing/#comments</comments>
		<pubDate>Wed, 19 Aug 2009 05:39:13 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Advertising/Marketing]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Seth Godin]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=148</guid>
		<description><![CDATA[<p>Another smart post by Seth Godin.  It is obvious, but&#8230;</p> <p>First, ten.</p> <p>This, in two words, is the secret of the new marketing.</p> <p>Find ten people. Ten people who trust you/respect you/need you/listen to you&#8230;</p> <p>Those ten people need what you have to sell, or want it. And if they love it, you win. If [...]]]></description>
				<content:encoded><![CDATA[<div class="zemanta-img" style="margin: 1em; display: block;">
<div class="wp-caption alignleft" style="width: 104px"><a href="http://www.crunchbase.com/person/seth-godin"><img title="Image representing Seth Godin as depicted in C..." src="http://www.crunchbase.com/assets/images/resized/0002/7603/27603v1-max-450x450.jpg" alt="Image representing Seth Godin as depicted in C..." width="94" height="129" /></a><p class="wp-caption-text">Image by http://www.prestonlee.com/archives/67 via CrunchBase</p></div>
</div>
<p>Another smart post by Seth Godin.  It is obvious, but&#8230;</p>
<div class="entry-body">
<blockquote><p>First, ten.</p>
<p>This, in two words, is the secret of the new marketing.</p>
<p>Find ten people. Ten people who trust you/respect you/need you/listen to you&#8230;</p>
<p>Those ten people need what you have to sell, or want it. And if they love it, you win. If they love it, they&#8217;ll each find you ten more people (or a hundred or a thousand or, perhaps, just three). Repeat.</p>
<p>If they don&#8217;t love it, you need a new product. Start over.</p>
<p>Your idea spreads. Your business grows. Not as fast as you want, but faster than you could ever imagine.</p>
<p>This approach changes the posture and timing of everything you do.</p>
<p>You can no longer market to the anonymous masses. They&#8217;re not anonymous and they&#8217;re not masses. You can only market to people who are willing participants. Like this group of ten.</p>
<p>The timing means that the idea of a &#8216;launch&#8217; and press releases and the big unveiling is nuts. Instead, plan on the gradual build that turns into a tidal wave. Organize for it and spend money appropriately. The fact is, the curve of money spent (big hump, then it tails off) is precisely backwards to what you actually need.</p>
<p>Three years from now, this advice will be so common as to be boring. Today, it&#8217;s almost certainly the opposite of what you&#8217;re doing.</p></blockquote>
</div>
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		<title>Understanding the New Web Era: Web 3.0, Linked Data, Semantic Web</title>
		<link>http://www.matrixmeridian.com/understanding-the-new-web-era-web-30-linked-data-semantic-web/</link>
		<comments>http://www.matrixmeridian.com/understanding-the-new-web-era-web-30-linked-data-semantic-web/#comments</comments>
		<pubDate>Thu, 14 May 2009 12:34:43 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=158</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/05/understanding-the-new-web-era-web-30-linked-data-semantic-web/linked_data_may09/" rel="attachment wp-att-159"></a>This is a good overview with summary of what Web 3.0, Linked Data, and Semantic Web is all about. Well worth a read to get a better understanding of where the web is going&#8230;</p> <p>The series aimed to tie together 3 big trends, all based around structured data: 1) the still nascent [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/2009/05/understanding-the-new-web-era-web-30-linked-data-semantic-web/linked_data_may09/" rel="attachment wp-att-159"><img src="http://www.matrixmeridian.com/wp-content/uploads/linked_data_may09.jpg" alt="Linked Data" title="Linked Data" width="150" height="150" class="alignright size-full wp-image-159" /></a>This is a good overview with summary of what Web 3.0, Linked Data, and Semantic Web is all about.  Well worth a read to get a better understanding of where the web is going&#8230;</p>
<blockquote><p>The series aimed to tie together 3 big trends, all based around structured data: 1) the still nascent &#8220;Web 3.0&#8243; concept, 2) the relatively new kid on the structured Web block, Linked Data, and 3) the long-running saga that is the Semantic Web. Greg&#8217;s series is probably the best explanation I&#8217;ve read all year about the way these trends are converging.</p></blockquote>
<p><a href="http://www.readwriteweb.com/archives/understanding_the_new_web_era_web_30_linked_data_s.php">Read more&#8230;</a></p>
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		<title>Seth Godin: Three things you need if you want more customers</title>
		<link>http://www.matrixmeridian.com/seth-godin-three-things-you-need-if-you-want-more-customers/</link>
		<comments>http://www.matrixmeridian.com/seth-godin-three-things-you-need-if-you-want-more-customers/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 19:14:33 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[VC]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2009/02/26/seth-godin-three-things-you-need-if-you-want-more-customers/</guid>
		<description><![CDATA[<p></p> <p>Once again, sage advice from <a href="http://sethgodin.typepad.com/seths_blog/2009/02/three-things-you-need-if-you-want-more-customers.html" target="_blank">Seth&#8217;s Blog</a>:</p> <p> &#8220;Three things you need if you want more customers</p> <p>If you want to grow, you need new customers. And if you want new customers, you need three things:</p> <p>1. A group of possible customers you can identify and reach.<br /> 2. A group with [...]]]></description>
				<content:encoded><![CDATA[<p><img src="http://www.matrixmeridian.com/wp-content/uploads/2009/02/3.jpg" alt="3" /></p>
<p>Once again, sage advice from <a href="http://sethgodin.typepad.com/seths_blog/2009/02/three-things-you-need-if-you-want-more-customers.html" target="_blank">Seth&#8217;s Blog</a>:</p>
<blockquote><p> &#8220;Three things you need if you want more customers</p>
<p>If you want to grow, you need new customers. And if you want new customers, you need three things:</p>
<p>1. A group of possible customers you can identify and reach.<br />
2. A group with a problem they want to solve using your solution.<br />
3. A group with the desire and ability to spend money to solve that problem.</p>
<p>You&#8217;d be amazed at how often new businesses or new ventures have none of these. The first one is critical, because if you don&#8217;t have permission, or knowledge, or word of mouth, you&#8217;re invisible.</p>
<p>The Zune didn&#8217;t have #2.</p>
<p>A service aimed at creating videos for bestselling authors doesn&#8217;t have #1.</p>
<p>And a counseling service helping people cut back on Big Mac consumption doesn&#8217;t have #3.&#8221;</p></blockquote>
<p>It is always amazing to see the number of investment proposals for &#8220;The Next Big Thing&#8221; that have NONE of these three things.  Follow this simple tip and your chances of success will skyrocket!</p>
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		<title>Happy Holidays</title>
		<link>http://www.matrixmeridian.com/happy-holidays-2/</link>
		<comments>http://www.matrixmeridian.com/happy-holidays-2/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 04:33:31 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Matrix Meridian]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/12/18/happy-holidays-2/</guid>
		<description><![CDATA[<p><br /> It&#8217;s that time of year again. We&#8217;d like to wish our friends a hearty, and heartfelt, Happy Holidays. May you spend it safely in the company of your loved ones…</p> <p>Our office will be closed from Monday December 22, 2008 and will be reopening on Monday January 5, 2009.</p> <p>Thank you all for [...]]]></description>
				<content:encoded><![CDATA[<p><img src='http://www.matrixmeridian.com/wp-content/uploads/2008/12/3112696126_2865e3970f.jpg' alt='Light Painting Tree' /><br />
It&#8217;s that time of year again.  We&#8217;d like to wish our friends a hearty, and heartfelt, Happy Holidays.  May you spend it safely in the company of your loved ones…</p>
<p>Our office will be closed from Monday December 22, 2008 and will be reopening on Monday January 5, 2009.</p>
<p>Thank you all for your support in the past year. Here’s wishing you and yours all the best. We look forward to working with you again in the new year!</p>
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		<title>Cloud Computing Turns Virtual Teams Into a Competitive Advantage</title>
		<link>http://www.matrixmeridian.com/cloud-computing-turns-virtual-teams-into-a-competitive-advantage/</link>
		<comments>http://www.matrixmeridian.com/cloud-computing-turns-virtual-teams-into-a-competitive-advantage/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 04:08:44 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Collaboration]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/12/18/cloud-computing-turns-virtual-teams-into-a-competitive-advantage/</guid>
		<description><![CDATA[<p></p> <p><a href="http://chrisyeh.blogspot.com/">Chris Yeh</a>, VP of Enterprise Marketing, PBWiki and social networking guru talks about the <a href="http://opensource.sys-con.com/node/774718">importance of collaborating across corporate boundaries</a>. This piece is also a good reflection on how &#8220;small is the new big.&#8221; This ability of small and medium sized businesses to do more with less is seen to trump &#8220;too [...]]]></description>
				<content:encoded><![CDATA[<p><img src='http://www.matrixmeridian.com/wp-content/uploads/2008/12/2511369048_c17a1fb442_m.jpg' alt='Photo Credit: pagedooley on Flickr / http://www.flickr.com/photos/pagedooley/2511369048/' /></p>
<p><a href="http://chrisyeh.blogspot.com/">Chris Yeh</a>, VP of Enterprise Marketing, PBWiki and social networking guru talks about the <a href="http://opensource.sys-con.com/node/774718">importance of collaborating across corporate boundaries</a>.  This piece is also a good reflection on how &#8220;small is the new big.&#8221;  This ability of small and medium sized businesses to do more with less is seen to trump &#8220;too big to fail&#8221; in our economic downturn.</p>
<blockquote><p>How Does Collaboration Help Me Do More With Less?<br />
While collaboration in the cloud has many soft benefits like allowing greater geographic diversity and encouraging a participatory culture, during these tough times, the hard benefits of collaboration take center stage. The bottom line is that collaboration helps you do more with less, and by definition, virtual companies and teams are all about less. Less time. Less money. Less inefficiency. Less employees.</p>
<p>Here are four practical ways that collaboration in the cloud enables businesses (virtual and otherwise) to do more with less:</p>
<p>Ditch your servers<br />
Cut down on travel<br />
Enable outsourcing and offshoring<br />
Improve knowledge worker productivity</p></blockquote>
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		<title>Required Reading in Social Media</title>
		<link>http://www.matrixmeridian.com/required-reading-in-social-media-2/</link>
		<comments>http://www.matrixmeridian.com/required-reading-in-social-media-2/#comments</comments>
		<pubDate>Fri, 24 Oct 2008 02:40:49 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/10/23/required-reading-in-social-media-2/</guid>
		<description><![CDATA[<p></p> <p>From <a href="http://regulargeek.com/2008/06/24/required-reading-in-social-media/">Regular Geek</a>, here is the required reading list for people interested in social media:</p> <p>First, there are the blogs I recommended in the quick guide, <a title="Louis Gray" href="http://www.louisgray.com/" target="_blank">Louis Gray</a>, <a title="Alexander van Elsas" href="http://vanelsas.wordpress.com/" target="_blank">Alexander van Elsas</a>, <a title="Muhammad Saleem" href="http://muhammadsaleem.com/" target="_blank">Muhammad Saleem</a>, <a title="Sarah In Tampa" href="http://www.sarahintampa.com/" target="_blank">SarahInTampa</a> and [...]]]></description>
				<content:encoded><![CDATA[<p><img src='http://www.matrixmeridian.com/wp-content/uploads/2008/10/1252522330_78b53d7e16_m.jpg' alt='Reading' /></p>
<p>From <a href="http://regulargeek.com/2008/06/24/required-reading-in-social-media/">Regular Geek</a>, here is the required reading list for people interested in social media:</p>
<blockquote><p>First, there are the blogs I recommended in the quick guide, <a title="Louis Gray" href="http://www.louisgray.com/" target="_blank">Louis Gray</a>, <a title="Alexander van Elsas" href="http://vanelsas.wordpress.com/" target="_blank">Alexander van Elsas</a>, <a title="Muhammad Saleem" href="http://muhammadsaleem.com/" target="_blank">Muhammad Saleem</a>, <a title="Sarah In Tampa" href="http://www.sarahintampa.com/" target="_blank">SarahInTampa</a> and <a title="SheGeeks" href="http://shegeeks.net/" target="_blank">SheGeeks</a>. In many cases, you may see these people or others in the list guest posting (or writing full time) at <a title="ReadWriteWeb" href="http://www.readwriteweb.com/" target="_blank">ReadWriteWeb</a> or <a title="Mashable" href="http://www.mashable.com/" target="_blank">Mashable</a>, which you should be reading anyway. Here is the rest of my list:</p>
<ul>
<li>Tamar Weinberg of <a title="Techipedia" href="http://www.techipedia.com/" target="_blank">Techipedia</a> (and Mashable and several other sites)</li>
<li><a title="Reem Abeidoh" href="http://www.reemabeidoh.com/" target="_blank">Reem Abeidoh</a></li>
<li>Mark Dykeman of <a title="Broadcasting Brain" href="http://broadcasting-brain.com/" target="_blank">Broadcasting Brain</a>, with apologies to Mark for falsely accusing him of including social marketing <img src='http://regulargeek.com/wordpress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> Sorry Mark.</li>
<li><a title="Colin Walker" href="http://colinwalker.me.uk/" target="_blank">Colin Walker</a></li>
<li>Hutch Carpenter of <a title="Hutch Carpenter" href="http://bhc3.wordpress.com/" target="_blank">I’m Not Actually a Geek</a>, but absolutely should admit his geekiness.</li>
<li><a title="Social News Watch" href="http://socialnewswatch.com/" target="_blank">Social News Watch</a>, which covers the social news sites almost exclusively.</li>
<li>JD Rucker of <a title="Soshable" href="http://soshable.com/" target="_blank">Soshable</a></li>
<li>Chris Miller of <a title="The Social Networker" href="http://www.thesocialnetworker.com" target="_blank">The Social Networker</a></li>
<li><a title="Julian Baldwin" href="http://julianbaldwin.com/blog/" target="_blank">Julian Baldwin<br />
</a></li>
</ul>
</blockquote>
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		<title>Cheap Tricks: Free and almost free web apps that we love (Part 2)</title>
		<link>http://www.matrixmeridian.com/cheap-tricks-free-and-almost-free-web-apps-that-we-love-part-2/</link>
		<comments>http://www.matrixmeridian.com/cheap-tricks-free-and-almost-free-web-apps-that-we-love-part-2/#comments</comments>
		<pubDate>Fri, 04 Jul 2008 06:55:55 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Tools]]></category>
		<category><![CDATA[Web Applications]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/07/04/cheap-tricks-free-and-almost-free-web-apps-that-we-love-part-2/</guid>
		<description><![CDATA[<p></p> <p>The following tools are broken down into a few buckets for clarity of function. Note, these choices are purely subjective, but we use most of these daily or have implemented them for various groups.</p> <p>Google Suite</p> <p>This is the most obvious especially for smaller organizations that don&#8217;t want to be bothered with running their [...]]]></description>
				<content:encoded><![CDATA[<p><img src='http://www.matrixmeridian.com/wp-content/uploads/2008/06/tools.thumbnail.jpg' alt='Tools' /></p>
<p>The following tools are broken down into a few buckets for clarity of function.  Note, these choices are purely subjective, but we use most of these daily or have implemented them for various groups.</p>
<p><strong>Google Suite</strong></p>
<p>This is the most obvious especially for smaller organizations that don&#8217;t want to be bothered with running their own infrastructure.  It works especially well if there is a strong need to collaborate.  Besides being free, there is a huge amount of storage allocated, and is available on mobile devices, or even offline through <a href="http://gears.google.com/">Google Gears</a>.</p>
<p><a href="http://mail.google.com/">Gmail</a> for email<br />
<a href="http://docs.google.com/?tab=mo#">Google Docs</a> for documents spreadsheets and presentations<br />
<a href="http://www.google.com/calendar/">Google Calendar</a> for time management and scheduling<br />
<a href="http://www.google.com/">Google Reader</a> for keeping up with RSS feeds<br />
<a href="http://www.google.com/talk/">GTalk</a> for chats&#8230;great for working as remote teams</p>
<p><strong>37 Signals Suite</strong></p>
<p>These applications aren&#8217;t free if you go beyond what is basically a trial use of the applications.  However, they are well conceived and pretty inexpensive.</p>
<p><a href="http://www.basecamphq.com/">Basecamp</a> &#8211; Basic Project Management&#8230;I say basic, but it is likely more than you need.<br />
<a href="http://www.highrisehq.com/">Highrise</a> &#8211; CRM<br />
<a href="http://www.writeboard.com/">Writeboard</a> &#8211; Text editor, collaborative whiteboard<br />
<a href="http://www.backpackit.com/">Backpack</a> &#8211; Intranet<br />
<a href="http://www.campfirenow.com/">Campfire</a> &#8211; Group Chat</p>
<p><strong>Content</strong></p>
<p>To present words and pictures on the web, that is easily updatable, there are a few options.  Among those are a few really good Open Source Content Management Systems.  We like:</p>
<p><a href="http://drupal.org/">Drupal</a><br />
<a href="http://www.joomla.org/">Joomla</a></p>
<p>Another option to look at is a blogging engine.  For instance, we use WordPress as the basis of this website.  It is designed for blogging, but we&#8217;ve bent it to suit our needs as a web content management system as well.  It seems to be working well for us.  There is a hosted version at <a href="http://www.wordpress.com">www.wordpress.com</a> and if you wish to install it on your own server (like us) go to <a href="http://www.wordpress.org">www.wordpress.org</a></p>
<p>In this category, we&#8217;ve also been looking at another option that isn&#8217;t free, but is inexpensive.  <a href="http://expressionengine.com/">Expression Engine</a>.  </p>
<p>All worth a look&#8230;</p>
<p>(Also, see <a href="http://www.matrixmeridian.com/2008/06/26/cheap-tricks-free-and-almost-free-web-apps-that-we-love-part-1/">Part 1</a> of this article)</p>
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		<title>Required Reading in Social Media</title>
		<link>http://www.matrixmeridian.com/required-reading-in-social-media/</link>
		<comments>http://www.matrixmeridian.com/required-reading-in-social-media/#comments</comments>
		<pubDate>Sat, 28 Jun 2008 08:55:04 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/06/28/required-reading-in-social-media/</guid>
		<description><![CDATA[<p></p> <p>We&#8217;ve had questions from clients on what they should look at on the web if they want to learn more about Social Media. While surfing, we found that an apropos post by<a href="http://regulargeek.com/2008/06/24/required-reading-in-social-media/"> Regular Geek</a>. Here is the Regular Geek&#8217;s required reading list for people interested in social media:</p> <p>First, there are the blogs [...]]]></description>
				<content:encoded><![CDATA[<p><img src='http://www.matrixmeridian.com/wp-content/uploads/2008/06/4643581_9f258c611f.thumbnail.jpg' alt='Reading Room' /></p>
<p>We&#8217;ve had questions from clients on what they should look at on the web if they want to learn more about Social Media.  While surfing, we found that an apropos post by<a href="http://regulargeek.com/2008/06/24/required-reading-in-social-media/"> Regular Geek</a>. Here is the Regular Geek&#8217;s required reading list for people interested in social media:</p>
<blockquote><p>First, there are the blogs I recommended in the quick guide, <a title="Louis Gray" href="http://www.louisgray.com/" target="_blank">Louis Gray</a>, <a title="Alexander van Elsas" href="http://vanelsas.wordpress.com/" target="_blank">Alexander van Elsas</a>, <a title="Muhammad Saleem" href="http://muhammadsaleem.com/" target="_blank">Muhammad Saleem</a>, <a title="Sarah In Tampa" href="http://www.sarahintampa.com/" target="_blank">SarahInTampa</a> and <a title="SheGeeks" href="http://shegeeks.net/" target="_blank">SheGeeks</a>. In many cases, you may see these people or others in the list guest posting (or writing full time) at <a title="ReadWriteWeb" href="http://www.readwriteweb.com/" target="_blank">ReadWriteWeb</a> or <a title="Mashable" href="http://www.mashable.com/" target="_blank">Mashable</a>, which you should be reading anyway. Here is the rest of my list:</p>
<ul>
<li>Tamar Weinberg of <a title="Techipedia" href="http://www.techipedia.com/" target="_blank">Techipedia</a> (and Mashable and several other sites)</li>
<li><a title="Reem Abeidoh" href="http://www.reemabeidoh.com/" target="_blank">Reem Abeidoh</a></li>
<li>Mark Dykeman of <a title="Broadcasting Brain" href="http://broadcasting-brain.com/" target="_blank">Broadcasting Brain</a>, with apologies to Mark for falsely accusing him of including social marketing <img src='http://regulargeek.com/wordpress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> Sorry Mark.</li>
<li><a title="Colin Walker" href="http://colinwalker.me.uk/" target="_blank">Colin Walker</a></li>
<li>Hutch Carpenter of <a title="Hutch Carpenter" href="http://bhc3.wordpress.com/" target="_blank">I&#8217;m Not Actually a Geek</a>, but absolutely should admit his geekiness.</li>
<li><a title="Social News Watch" href="http://socialnewswatch.com/" target="_blank">Social News Watch</a>, which covers the social news sites almost exclusively.</li>
<li>JD Rucker of <a title="Soshable" href="http://soshable.com/" target="_blank">Soshable</a></li>
<li>Chris Miller of <a title="The Social Networker" href="http://www.thesocialnetworker.com" target="_blank">The Social Networker</a></li>
<li><a title="Julian Baldwin" href="http://julianbaldwin.com/blog/" target="_blank">Julian Baldwin<br />
</a></li>
</ul>
</blockquote>
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		<title>Cheap Tricks: Free and almost free web apps that we love (Part 1)</title>
		<link>http://www.matrixmeridian.com/cheap-tricks-free-and-almost-free-web-apps-that-we-love-part-1/</link>
		<comments>http://www.matrixmeridian.com/cheap-tricks-free-and-almost-free-web-apps-that-we-love-part-1/#comments</comments>
		<pubDate>Thu, 26 Jun 2008 12:25:27 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Tools]]></category>
		<category><![CDATA[Web Applications]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/06/26/cheap-tricks-free-and-almost-free-web-apps-that-we-love-part-1/</guid>
		<description><![CDATA[<p></p> <p>We have been getting a few questions about what web apps that we like and use. There are A LOT of tools out there. So, it is our duty to remind you that as always, IT ISN&#8217;T ABOUT THE TECHNOLOGY! </p> <p>Our job is NOT to simply develop and implement tools or technology for [...]]]></description>
				<content:encoded><![CDATA[<p><img src='http://www.matrixmeridian.com/wp-content/uploads/2008/06/toolchest.jpg' alt='Tool Chest' /></p>
<p>We have been getting a few questions about what web apps that we like and use.  There are A LOT of tools out there.  So, it is our duty to remind you that as always, IT ISN&#8217;T ABOUT THE TECHNOLOGY!  </p>
<p>Our job is NOT to simply develop and implement tools or technology for our clients.  Anybody can cut a few corners and do that badly.  Our specialty is creating best-of-class solutions by revealing and refining YOUR business processes and helping you streamline and automate some of these refined processed using the most appropriate technology.  </p>
<p>It just happens that some of the best tools for the job are cheap or free.  OK, got that?  </p>
<p>If you have have any questions on what you should do for your organization&#8230;CALL US!</p>
<p><strong>Photos</strong></p>
<p>For photos, we love <a href="http://www.flickr.com">Flickr</a>.  Not only is it a great host for your photos, you can embed the photos into your own site easily (see the widget to the right of this post) and there is a fantastic community of snap happy users.</p>
<p><strong>RSS Feeds</strong></p>
<p>To syndicate feeds, we like <a href="http://www.feedburner.com">Feedburner</a>.  This app makes it easy for people to subscribe to your feed, and has good reporting tools.</p>
<p><strong>Videos</strong></p>
<p>Videos are part of the web now and will only become more important as time goes on.  It is already some of the most viewed content on the web based on the stats from <a href="http://www.youtube.com">YouTube</a>.  While almost everyone knows about YouTube, it has some limitations.  Among these are a 10 minute video limit.</p>
<p>A great alternative is <a href="http://www.vimeo.com">Vimeo</a>.  This service has a 500mb upload limit a week, but should give you plenty of space for larger videos.</p>
<p>So, our strategy is to use YouTube for teaser pieces and Vimeo for full videos.</p>
<p>For <strong>streaming LIVE video</strong>, check out:</p>
<p><a href="http://www.ustream.com">UStream</a> &#8211; Live interactive video streaming</p>
<p><a href="http://www.qik.com">Qik</a> &#8211; Stream Video from your mobile phone!</p>
<p>Tell us.  What do YOU like?</p>
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		<title>Cold Drinks Are Waiting!</title>
		<link>http://www.matrixmeridian.com/cold-drinks/</link>
		<comments>http://www.matrixmeridian.com/cold-drinks/#comments</comments>
		<pubDate>Wed, 28 May 2008 22:12:13 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Matrix Meridian]]></category>
		<category><![CDATA[Office]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/05/28/cold-drinks/</guid>
		<description><![CDATA[<p style="padding: 3px; text-align: left"> <a href="http://www.flickr.com/photos/8271486@N06/2532554109/" title="photo sharing"></a></p> <p><a href="http://www.flickr.com/photos/8271486@N06/2532554109/">Cold Drinks</a>, originally uploaded by <a href="http://www.flickr.com/people/8271486@N06/">matrixmeridian</a>.</p> <p>Hey! We haven&#8217;t seen you for a while&#8230;</p> <p>Besides our world famous espresso and drip coffee, our fridge is now stocked up with ice cold drinks for the summer.  Yes, this is wishful thinking, but nonetheless.</p> <p>Stop in [...]]]></description>
				<content:encoded><![CDATA[<p style="padding: 3px; text-align: left"> <a href="http://www.flickr.com/photos/8271486@N06/2532554109/" title="photo sharing"><img src="http://farm3.static.flickr.com/2285/2532554109_a378a02c18.jpg" style="border: 2px solid #000000" /></a></p>
<p><span style="font-size: 0.8em; margin-top: 0px"><a href="http://www.flickr.com/photos/8271486@N06/2532554109/">Cold Drinks</a>, originally uploaded by <a href="http://www.flickr.com/people/8271486@N06/">matrixmeridian</a>.</span></p>
<p>Hey! We haven&#8217;t seen you for a while&#8230;</p>
<p>Besides our world famous espresso and drip coffee, our fridge is now stocked up with ice cold drinks for the summer.  Yes, this is wishful thinking, but nonetheless.</p>
<p>Stop in for a chat and a drink&#8230;and let us know what you&#8217;ve been up to.  We&#8217;re looking forward to it!</p>
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		<title>Are We Evolving Into Modern Nomads?</title>
		<link>http://www.matrixmeridian.com/are-we-evolving-to-modern-nomads/</link>
		<comments>http://www.matrixmeridian.com/are-we-evolving-to-modern-nomads/#comments</comments>
		<pubDate>Tue, 06 May 2008 15:28:37 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Matrix Meridian]]></category>
		<category><![CDATA[Office]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/05/06/are-we-evolving-to-modern-nomads/</guid>
		<description><![CDATA[<p>Illustration by Bell Mello</p> <p><a href="http://www.economist.com/specialreports/displaystory.cfm?story_id=10950463">In The Economist this week, there is an article about how modern workers resemble nomads, and this has changing the buildings, cities and traffic.</a></p> <p>The premise is that:</p> <p>&#8220;The fact that people are no longer tied to specific places for functions such as studying or learning, says Mr Mitchell, means [...]]]></description>
				<content:encoded><![CDATA[<p><img src='http://www.matrixmeridian.com/wp-content/uploads/2008/05/d1508sr4.jpg' alt='Illustration by Bell Mellor' />Illustration by Bell Mello</p>
<p><a href="http://www.economist.com/specialreports/displaystory.cfm?story_id=10950463">In The Economist this week, there is an article about how modern workers resemble nomads, and this has changing the buildings, cities and traffic.</a></p>
<p>The premise is that:</p>
<blockquote><p>&#8220;The fact that people are no longer tied to specific places for functions such as studying or learning, says Mr Mitchell, means that there is “a huge drop in demand for traditional, private, enclosed spaces” such as offices or classrooms, and simultaneously “a huge rise in demand for semi-public spaces that can be informally appropriated to ad-hoc workspaces”. This shift, he thinks, amounts to the biggest change in architecture in this century. In the 20th century architecture was about specialised structures—offices for working, cafeterias for eating, and so forth. This was necessary because workers needed to be near things such as landline phones, fax machines and filing cabinets, and because the economics of building materials favoured repetitive and simple structures, such as grid patterns for cubicles.&#8221;</p></blockquote>
<p>This may be otherwise know and the re-emergence of &#8220;Third Places&#8221; as Sociologist Ray Oldenburg calls it in his 1989 book, “The Great, Good Place”.</p>
<p>What we&#8217;re finding is that this is definitely the case.  The widespread use of laptops by our consultants, ubiquitous wireless technology, the use of Instant Messaging and VoIP has changed our physical office.  &#8220;The Office&#8221; has evolved from a place where everyone came to work everyday, to a multi-use space that is split between formal/casual work and private/meeting spaces.  So, on some days, there is hardly anyone here. Other days, it is packed to the gills for client meetings and team reviews.</p>
<p>The point here is choice.  While we understand the value of face time with each other and our clients, we often have a choice of working where it is the most comfortable and productive.  The choice of work location is sometimes determined by the nature of the work being performed, and at other times by how the individual prefers to work.  </p>
<p>What this has also done is let us use less space to get more work done without affecting productivity.  That&#8217;s good for the environment and also keeps our overhead to a reasonable level while expanding the scope and size of our businesses.</p>
<p>What do you think?  It works for us, does it work for you?</p>
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		<title>The Learning Guys Are Going to PodCamp Toronto 2008</title>
		<link>http://www.matrixmeridian.com/the-learning-guys-are-going-to-podcamp-toronto-2008/</link>
		<comments>http://www.matrixmeridian.com/the-learning-guys-are-going-to-podcamp-toronto-2008/#comments</comments>
		<pubDate>Thu, 31 Jan 2008 10:26:39 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Conference]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/01/31/the-learning-guys-are-going-to-podcamp-toronto-2008/</guid>
		<description><![CDATA[<p></p> <p>It&#8217;s that time of year again.  <a href="http://www.thelearningguys.com/2008/01/31/podcamp-toronto-2008/" title="The Learning Guys are going to PodCamp Toronto 2008" target="_blank">The Learning Guys are going to PodCamp Toronto 2008</a>!</p> <p>See you there&#8230;</p>]]></description>
				<content:encoded><![CDATA[<p><img src="http://www.matrixmeridian.com/wp-content/uploads/2008/01/imglogopodcamptoronto.gif" alt="imglogopodcamptoronto.gif" /></p>
<p>It&#8217;s that time of year again.  <a href="http://www.thelearningguys.com/2008/01/31/podcamp-toronto-2008/" title="The Learning Guys are going to PodCamp Toronto 2008" target="_blank">The Learning Guys are going to PodCamp Toronto 2008</a>!</p>
<p>See you there&#8230;</p>
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		<title>Welcome Nathaniel Paul Healy!</title>
		<link>http://www.matrixmeridian.com/welcome-nathaniel-paul-healy/</link>
		<comments>http://www.matrixmeridian.com/welcome-nathaniel-paul-healy/#comments</comments>
		<pubDate>Sun, 13 Jan 2008 22:49:48 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Announcements]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2008/01/13/welcome-nathaniel-paul-healy/</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0226.jpg" title="Nathaniel Paul Healy"> </a><a href="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0226.jpg" title="Nathaniel Paul Healy"></a> <a href="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0613-1.jpg" title="Nathaniel Paul Healy"></a></p> <p>Sean just sent out this announcement:</p> <p>Sean and Holly are happy to welcome Nathaniel Paul Healy to the world. He was born on Friday, January 11 at 10pm, 8lb 9oz at McMaster Univeristy Medical Centre.</p> <p>Mom and Baby are doing [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0226.jpg" title="Nathaniel Paul Healy"> </a><a href="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0226.jpg" title="Nathaniel Paul Healy"><img src="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0226.thumbnail.jpg" alt="Nathaniel Paul Healy" /></a>  <a href="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0613-1.jpg" title="Nathaniel Paul Healy"><img src="http://www.matrixmeridian.com/wp-content/uploads/2008/01/dsc_0613-1.thumbnail.jpg" alt="Nathaniel Paul Healy" /></a></p>
<p>Sean just sent out this announcement:</p>
<blockquote><p>Sean and Holly are happy to welcome Nathaniel Paul Healy to the world. He was born on Friday, January 11 at 10pm, 8lb 9oz at McMaster Univeristy Medical Centre.</p>
<p>Mom and Baby are doing well, and are both expected home on Monday when big sister Juliana gets to meet her new little brother.  Nathaniel has been relatively quiet and peaceful during his first few day; we&#8217;re hoping that his big sister won&#8217;t teach him all of her tricks too quickly.</p></blockquote>
<p>Welcome to the world, Nathaniel!  We&#8217;ve been waiting (and waiting) for you.  Glad that you&#8217;re finally here.  It&#8217;s a cool place&#8230;</p>
<p>We look forward to meeting you soon!</p>
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		<title>Happy Holidays</title>
		<link>http://www.matrixmeridian.com/happy-holidays/</link>
		<comments>http://www.matrixmeridian.com/happy-holidays/#comments</comments>
		<pubDate>Tue, 18 Dec 2007 18:47:48 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Matrix Meridian]]></category>
		<category><![CDATA[Office]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2007/12/18/happy-holidays/</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/12/christmas_tree_cluster.jpg" title="Christmas Tree Cluster"></a></p> <p>We&#8217;d like to take this opportunity to wish all our old and new friends/clients a happy holiday! May you spend it in the company of your loved ones&#8230;</p> <p>Our office will be closed from Friday December 21, 2007 and will be reopening on Monday Janurary 7, 2008.</p> <p>Thank you all [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/12/christmas_tree_cluster.jpg" title="Christmas Tree Cluster"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/12/christmas_tree_cluster.jpg" alt="Christmas Tree Cluster" /></a></p>
<p>We&#8217;d like to take this opportunity to wish all our old and new friends/clients a happy holiday!  May you spend it in the company of your loved ones&#8230;</p>
<p>Our office will be closed from Friday December 21, 2007 and will be reopening on Monday Janurary 7, 2008.</p>
<p>Thank you all for your support in the past year.  You mean the world to us.  Here&#8217;s wishing you and yours all the best for the coming year!</p>
<p>P.S. In case you ever doubted that we were geeks, the image is of Open Cluster NGC 2264&#8230;otherwise known as the &#8220;Christmas Tree Cluster&#8221; (it looks right-side up in a Newtonian telescope)  Check it out <a href="http://www.nasa.gov/multimedia/imagegallery/image_feature_476.html">here</a>.</p>
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		<title>What Open Social Means to Business</title>
		<link>http://www.matrixmeridian.com/what-open-social-means-to-business/</link>
		<comments>http://www.matrixmeridian.com/what-open-social-means-to-business/#comments</comments>
		<pubDate>Fri, 02 Nov 2007 11:23:47 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[OpenSocial]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2007/11/02/what-open-social-means-to-business/</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/11/opensocial.jpg" title="Open Social"></a></p> <p>Open Social was announced yesterday to a lot of fanfare and pontification by social media geeks. However, there were few people that explained its significance to the Business audience&#8230;our clients.</p> <p>The basics of Open Social is an open (vs. proprietary) application platform (also called Maka-Maka)that is very similar to the one [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/11/opensocial.jpg" title="Open Social"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/11/opensocial.jpg" alt="Open Social" /></a></p>
<p>Open Social was announced yesterday to a lot of fanfare and pontification by social media geeks.  However, there were few people that explained its significance to the Business audience&#8230;our clients.</p>
<p>The basics of Open Social is an open (vs. proprietary) application platform (also called Maka-Maka)that is very similar to the one released by Facebook a few months ago.  By opening up the ability for third-parties to write applications that work within the popular social media site, Facebook has added tremendously to the popularity and stickiness of the site.  There are little apps that let you give virtual gifts to other members and our favourite, a Facebook version of Scrabulous where we&#8217;re geeking out battling each other in games of online Scrabble!</p>
<p>While the Facebook application environment is fine, it is proprietary and the apps you write for Facebook can ONLY be used on Facebook.  Open Social is being backed by an alliance headed by Google,  and promises to create an open standard whereby the applications written for one social media site can be made to run on other Open Social sites with only minor adjustments.</p>
<p>The announcement of Open Social was broken by <a href="http://www.techcrunch.com/2007/10/29/googles-response-to-facebook-maka-maka/">Techmeme here</a>, and Google says:</p>
<blockquote><p>Common APIs mean you have less to learn to build for multiple websites. OpenSocial is currently being developed by Google in conjunction with members of the web community. The ultimate goal is for any social website to be able to implement the APIs and host 3rd party social applications. There are many websites implementing OpenSocial, including Engage.com, Friendster, hi5, Hyves, imeem, LinkedIn, MySpace, Ning, Oracle, orkut, Plaxo, Salesforce.com, Six Apart, Tianji, Viadeo, and XING.</p></blockquote>
<p>What does this mean to Business though?  <a href="http://www.web-strategist.com/blog/">Jeremiah Owyang</a>, explains it very clearly in an <a href="http://www.web-strategist.com/blog/2007/11/02/explaining-opensocial-to-your-executives/">excellent post</a>.  Spend some time and read it and understand what Open Social is all about and how to capitalise on these opportunities:</p>
<blockquote><p><strong>Efficient development</strong>: Since there’s standardization in the code use (APIs) If you develop an application for OpenSocial, it should be easily re-used on all the social networks that are particiating. This greatly reduced development time, you no longer need a ‘myspace strategy’ or ‘bebo strategy’.</p>
<p><strong>    Harness existing communities</strong>: Since these applications will be plugged into existing communities, the need to ‘build an audience’ isn’t as crucial, as you can leverage the communities where they already exist. Why build if you can easily join.</p>
<p><strong>    Open standards help long term</strong>: It appear that the standards and development languages are commonly known and not proprietary so it reduced the chance of vendor lock in. Having a common code (API) across all networks makes movement easier, reducing development and re-configuring in the long term. One should always be cautious, as no system is perfect.</p>
<p><strong>    Your existing applications become social</strong>: Now, your standalone applications can now be shared with communities. If you’ve already spend resources on creating interactive marketing, large libraries, or other projects, consider how they can be re purposed on these websites, be efficient with your resources.</p>
<p><strong>    Future brings social to your website</strong>: The trend clearly nods towards the direction I forsee, that social networking features (friends and connections) will be brought to the static corporate website. Soon, there will be customers, prospects and employees networked on your own corporate website. We’re not there yet, but start planning on how that will look.</p></blockquote>
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		<title>Finally Done</title>
		<link>http://www.matrixmeridian.com/finally-done/</link>
		<comments>http://www.matrixmeridian.com/finally-done/#comments</comments>
		<pubDate>Wed, 26 Sep 2007 14:25:43 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Matrix Meridian]]></category>
		<category><![CDATA[Office]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2007/09/26/finally-done/</guid>
		<description><![CDATA[<p>It is embarrassing that it has taken so long, but we&#8217;re finally done moving. The last bits of Ikea furniture have been put together for storage; extra tools and gear have been put into storage; and the office has been cleaned by a professional cleaner. Yeaaaa!</p> <p>The reason it has taken so long is that, [...]]]></description>
				<content:encoded><![CDATA[<p>It is embarrassing that it has taken so long, but we&#8217;re finally done moving.  The last bits of Ikea furniture have been put together for storage; extra tools and gear have been put into storage; and the office has been cleaned by a professional cleaner.  Yeaaaa!</p>
<p>The reason it has taken so long is that, well, we&#8217;ve been busy working hard for our clients.  These little details always seem to get pushed to the back burner.  Sorry for all those that had to endure the messy office, but we&#8217;ll try and keep it up to at least a livable standard.  So, don&#8217;t call Health and Safety on us!  <img src='http://www.matrixmeridian.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>Here&#8217;s some snaps of the new place.  If you haven&#8217;t been by yet, come by for a coffee&#8230;</p>
<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000800.jpg" title="Boardroom"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000800.thumbnail.jpg" alt="Boardroom" /></a> <a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000801.jpg" title="Couch and Daniel’s Office"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000801.thumbnail.jpg" alt="Couch and Daniel’s Office" /></a></p>
<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000802.jpg" title="Part of Open Work Area"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000802.thumbnail.jpg" alt="Part of Open Work Area" /></a> <a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000807.jpg" title="Sean’s Office"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000807.thumbnail.jpg" alt="Sean’s Office" /></a></p>
<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000804.jpg" title="La Pavoni Espresso Machine"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000804.thumbnail.jpg" alt="La Pavoni Espresso Machine" /></a> <a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000810.jpg" title="Last Bits of Ikea"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000810.thumbnail.jpg" alt="Last Bits of Ikea" /></a> <a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000811.jpg" title="Couch"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000811.thumbnail.jpg" alt="Couch" /></a> <a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000812.jpg" title="Daniel’s Knick-Knacks"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000812.thumbnail.jpg" alt="Daniel’s Knick-Knacks" /></a></p>
<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000808.jpg" title="View Out Our Window"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/09/p1000808.thumbnail.jpg" alt="View Out Our Window" /></a></p>
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		<title>Almost Done Moving</title>
		<link>http://www.matrixmeridian.com/almost-done/</link>
		<comments>http://www.matrixmeridian.com/almost-done/#comments</comments>
		<pubDate>Fri, 29 Jun 2007 15:07:36 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Matrix Meridian]]></category>
		<category><![CDATA[Office]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/2007/06/29/almost-done/</guid>
		<description><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/06/20maud.gif" title="Matrix Meridian Office - 20 Maud Street"></a></p> <p>Yes, moving is a drag, but we&#8217;re almost done. Just a few more boxes to move followed by a quick cleaning of the old place and tidying of the new place.</p> <p>The only snag so far is that the air conditioning at the new office didn&#8217;t [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.matrixmeridian.com/wp-content/uploads/2007/06/20maud.gif" title="Matrix Meridian Office - 20 Maud Street"><img src="http://www.matrixmeridian.com/wp-content/uploads/2007/06/20maud.thumbnail.gif" alt="Matrix Meridian Office - 20 Maud Street" /></a></p>
<p>Yes, moving is a drag, but we&#8217;re almost done.  Just a few more boxes to move followed by a quick cleaning of the old place and tidying of the new place.</p>
<p>The only snag so far is that the air conditioning at the new office didn&#8217;t work over the last few days.  Of course it broke down when it was HOT HOT HOT!  The ceiling fans that we had installed prior to moving in saved us.  We didn&#8217;t expire from the heat, but it wasn&#8217;t pleasant either.  For now, the ancient air conditioner is fixed.  Hopefully, it&#8217;ll stay that way.</p>
<p>We&#8217;ll post some photos of the new place soon so that you can take a look around.  Even better yet, come by for a visit!</p>
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		<title>We&#8217;re moving!</title>
		<link>http://www.matrixmeridian.com/were-moving/</link>
		<comments>http://www.matrixmeridian.com/were-moving/#comments</comments>
		<pubDate>Sun, 03 Jun 2007 23:34:42 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Matrix Meridian]]></category>
		<category><![CDATA[Office]]></category>

		<guid isPermaLink="false">http://dev.matrixmeridian.com/2007/06/03/were-moving/</guid>
		<description><![CDATA[<p><a href="http://dev.matrixmeridian.com/wp-content/uploads/2007/06/view.jpg" title="View"></a><a href="http://dev.matrixmeridian.com/wp-content/uploads/2007/06/20_maud.jpg" title="20 Maud Street"> </a></p> <p>After 7 years on Richmond St. E at Church, we&#8217;re moving across town to the Garment District!</p> <p>We&#8217;re in the final stages of formalizing our new lease, but the new address will be 20 Maud Street.</p> <p>From the landlord&#8217;s website:</p> <p> 20-30 Maud Street is located in [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://dev.matrixmeridian.com/wp-content/uploads/2007/06/view.jpg" title="View"><img src="http://dev.matrixmeridian.com/wp-content/uploads/2007/06/view.thumbnail.jpg" alt="View" /></a><a href="http://dev.matrixmeridian.com/wp-content/uploads/2007/06/20_maud.jpg" title="20 Maud Street"> <img src="http://dev.matrixmeridian.com/wp-content/uploads/2007/06/20_maud.thumbnail.jpg" alt="20 Maud Street" /></a></p>
<p>After 7 years on Richmond St. E at Church, we&#8217;re moving across town to the Garment District!</p>
<p>We&#8217;re in the final stages of formalizing our new lease, but the new address will be 20 Maud Street.</p>
<p>From the landlord&#8217;s website:</p>
<blockquote><p>         20-30 Maud Street is located in the heart of Downtown West in the King-Spadina          area. Maud is a two way street connecting Adelaide and Richmond Streets,          west of Spadina Avenue with easy access to the Gardiner Expressway, the          Spadina and Harbourfront LRT system and to the Downtown Financial Core.          In the immediate area is a mix of new condominium residential and entertainment          development with the historic commercial and industrial properties. Queen          Street West provides a lively commercial thoroughfare. Attracted to the          area are growing creative businesses such as design, communications, software,          film and TV production, as well as the more traditional fashion sales,          showrooms, printing and import-export.</p></blockquote>
<p>The new space is in an older converted  brick building. The main building is mill          construction featuring wooden beams, columns and floor joists with hardwood          floors throughout.</p>
<p>The new landlord is working on our new space now.  The floors have been refinished and they will be painting and working on the electrical next.  We&#8217;re installing new lighting and fans to move some air around.</p>
<p>We&#8217;re excited about our new neighbourhood and exploring its many cool stores, restaurants and cafes (very important feature even though we have backup machines to the backup expresso machine&#8230;)</p>
<p>The lease officially started June 1, and we&#8217;ll be renovating the new space and moving our stuff across town  througout the month.  We&#8217;ll be fully installed as of July 1st.  Come for a visit and visit your favourite geeks!  <img src='http://www.matrixmeridian.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>CSTD announces winners of 2006 Canadian Awards for Training Excellence</title>
		<link>http://www.matrixmeridian.com/cstd-announces-winners-of-2006-canadian-awards-for-training-excellence/</link>
		<comments>http://www.matrixmeridian.com/cstd-announces-winners-of-2006-canadian-awards-for-training-excellence/#comments</comments>
		<pubDate>Fri, 15 Sep 2006 06:09:32 +0000</pubDate>
		<dc:creator>daniel</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.matrixmeridian.com/?p=469</guid>
		<description><![CDATA[<p>TORONTO &#8211; The Canadian Society for Training and Development (CSTD) today announced the winners of the 2006 Canadian Awards for Training Excellence.</p> <p> The annual awards recognize exemplary Canadian workplace learning and performance programs in a number of different categories.</p> <p> This year´s winners &#8211; announced during this morning´s kick-off of CSTD´s Second Annual Learn [...]]]></description>
				<content:encoded><![CDATA[<p>TORONTO &#8211; The Canadian Society for Training and Development (CSTD) today announced the winners of the 2006 Canadian Awards for Training Excellence.</p>
<p> The annual awards recognize exemplary Canadian workplace learning and performance programs in a number of different categories.</p>
<p> This year´s winners &#8211; announced during this morning´s kick-off of CSTD´s Second Annual Learn @ Work Week, a national celebration of workplace learning and performance excellence &#8211; represent workplace training innovations in a number of different sectors, including telecommunications, technology, human capital management, financial services, energy and not-for-profit.</p>
<p>The four winners are:</p>
<p> &#8211;         The Industrial Accident Prevention Association (IAPA) and the Municipal Health and Safety Association for its program &#8220;Confined Space Entry&#8221;;</p>
<p>-         L(earn)2 Inc. and Rogers Communications Inc. for &#8220;Wireless Fast Track&#8221;;</p>
<p>-         The Workplace Safety and Insurance Board for &#8220;Worker Sensitivity Workshop&#8221;;</p>
<p>-         Scotiabank for &#8220;CareerStart&#8221;.</p>
<p>In addition, the 10 honourable mention award winners are:</p>
<p> &#8211;         Knightsbridge and BC Hydro;</p>
<p>-         Ontario Lottery Gaming and the Rotman School of Management;</p>
<p>-         Teranet Inc. and Thinking Cap;</p>
<p>-         IAPA;</p>
<p>-         Bata Ltd. International and DocworksCPTI;</p>
<p>-         Hydro One Networks and Provinent;</p>
<p>-         Canadian Mental Health Association;</p>
<p>-         Suncor Energy Inc. and IBM Canada Ltd.;</p>
<p>-         Liquor Control Board of Ontaro;</p>
<p>-         <strong>CIBC and Matrix Meridian</strong> and Media Image.</p>
<p>The awards will be officially presented in Toronto on Nov. 7 at CSTD´s President´s Dinner, taking place during the Society´s National Conference and Trade Show which draws delegates from across Canada and abroad.</p>
<p> About CSTD:</p>
<p>Now celebrating its 60th year, CSTD is Canada´s only national association for workplace learning and performance professionals. With 17 chapters and 2,000 members from coast-to-coast, representing all  sectors, CSTD exists to:</p>
<p>-        Establish and maintain professional standards of competence in workplace learning and performance.</p>
<p>-        Provide opportunities for the advancement of members and the workplace learning and performance profession through innovative programs and events.</p>
<p>-        Dialogue with government, institutions and industry to advocate for enhanced understanding of the workplace learning community.</p>
<p>For more about CSTD, visit www.cstd.ca.</p>
<p>For further information on each award-winning program or for interview requests with the award winners, please contact:</p>
<p>Charu Shankar</p>
<p>CSTD</p>
<p>Local: 416-367-5900, ext. 29</p>
<p>Toll-Free: 1-866-257-4275, ext. 29</p>
<p>E-mail: cshankar@cstd.ca</p>
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